University of the West of England • Bachelor of Arts
Latest uploads for Bachelor of Arts at University of the West of England. Looking for Bachelor of Arts notes at University of the West of England? We have lots of notes, study guides and revision notes available for Bachelor of Arts at University of the West of England.
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Modules Bachelor of Arts at University of the West of England
Notes available for the following courses of Bachelor of Arts at University of the West of England
Latest notes & summaries University of the West of England • Bachelor of Arts
Marketing communications in the modern age: Technological advances have done much to advance the practice of marketing, but, too often, campaigns can backfire or sink without a trace. Many marketers ‘jump on the bandwagon’ of social media without considering issues around control of brand reputation, the impact of the digital conversation, and appropriateness of these media for their target markets, leading to disappointing results or even brand suicide. Others focus solely on digital market...