Business Management (Fin1212)
Middlesex University (MDX)
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Case Business Management
- Case • 2 pages • 2023
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Document 1 - Marketing Plan for AI Writing Assistant Mobile App 
 
This is a comprehensive 1000-word marketing plan for an AI-powered mobile app called WriteAI. It provides an executive summary highlighting the market gap identified for such an app to aid content creators. Detailed market research and analysis are presented covering target customer segments, value proposition, competitive landscape, and growth opportunities. Core features of WriteAI including AI-generated content for blogs, ads,...
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Gap filling product
- Presentation • 13 pages • 2023
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This is a comprehensive 1000-word marketing plan for an AI-powered mobile app called WriteAI. It provides an executive summary highlighting the market gap identified for such an app to aid content creators. Detailed market research and analysis are presented covering target customer segments, value proposition, competitive landscape, and growth opportunities. Core features of WriteAI including AI-generated content for blogs, ads, landing pages, etc. are outlined. The marketing and promotion stra...
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Case study
- Case • 9 pages • 2023
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This is a 1000-word research report examining the recycling company TerraCycle through the lens of social entrepreneurship. It provides definitions and comparisons of traditional entrepreneurship vs social entrepreneurship. An in-depth case study of TerraCycle analyzes how it demonstrates the four key features of a social enterprise - social mission, trading activity, cost recovery, and profit reinvestment. TerraCycle's background, business model, environmental impact, and financial performance...
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Financial statement
- Summary • 1 pages • 2023
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This document provides a 450-word investment analysis of the global telecommunications company Vodafone. It gives an overview of Vodafone's business operations and geographic footprint. Financial indicators such as revenue, operating profit, ROCE, current ratio, gearing ratio and EPS are evaluated to determine investment suitability. Vodafone's strategic goals to become a next-generation connectivity and digital services provider are also assessed. Analysis concludes that while certain financi...
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Essay Sonata Form A History of Western Music, ISBN: 9780393668155
- Essay • 8 pages • 2021
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This is an essay for the module called "critical thinking in music", in which I talk about the development of sonata form in western music between 1750 1850.
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