Wilco Samenvattingen, Notities en Examens

Four keys given by Nephi for understanding Isaiah (2 Ne 25) - Know the Eastern writing style Geography Understand the context of the last days (live in it) Spirit of prophecy - Testimony of Jesus Significance of place name Nob (2 Ne 20:32) - It's a hill right outside of Jerusalem Even if the enemy is at your door, trust in the Lord Ancient world power known for military might - Assyria Ancient world power known as center of culture and fashion - Babylon Meanings of "Behold a virgin s...

ADV 318J EXAM 1 (Wilcox) | INCLUDES 4 LECTURES, TEXTBOOK (Ch. 1, 3, 4, 18), HISTORY OF ADVERTISING VIDEO, CIGARETTE ADVERTISING VIDEO| PASSED!!

Brad Wilcox Final Exam | 100% Correct Answers | Verified | Latest 2024 Version

What is the most important focus when presenting the Book of Mormon? - The person you're giving it to. He talked about when you are giving a BoM to someone you should focus on the person and why you are grateful for them and should spend the majority of your inscription letter on that and then share a simple testimony Main purposes outlined on the title page - -Show great things the Lord hath done -Know covenants -Convince all that Jesus is the Christ -May be found spotless/holy Autho...

mobile marketing correct answersthe new world of advertising and IBP; funnels consumers to retail sites and online shopping and purchasing advertising correct answers-a communications process/identified source using paid media to reach a selected audience with a persuasive message Criteria: -paid for -delivered via mass media -attempting persuasion *does not include PSAs (noncommercial) Integrated Brand Promotion correct answersprocess of using a wide range of promotional tools that w...

How many bones are in the foot? correct answers26 The largest sesamoid bone in the body is the _______________. correct answersPatella The largest and strongest bone of the foot is the ________________. correct answersCalcaneus (Os Calcis) The cuboid articulates with: correct answersCalcaneus Lateral cuneiform Fourth and fifth metatarsals The ankle joint is formed by which three bones? correct answers1. Tibia 2. Fibula 3. Talus The ankle joint in a true lateral position demons...

Psychographics emphasizes correct answersactivities, interests, and opinions (AIOs) Psychographics created 1960 to give insight into correct answersconsumer motivation The AIO approach usually results in correct answerslifestyle segmentation Psychographics example for one product category correct answersPillsbury "What's Cookin" For more that one product category use correct answersVALS segments (Values and Lifestyles) VALS system developed by ? and marketed by ? correct answer...

Wilcox Teachings and Doctrine of the Book of Mormon | 100% Correct Answers | Verified | Latest 2024 Version

1. agency review process 2. competitive rivarly 3. American Advertising Federation 4. Ammerican Association of ADV 5. Better Business Bureaus 6. Regulation by media correct answersself regulation Legal department that reviews ads to make sure they follow the law Internal approval cycle to make sure that what an ad agency says about firm's product is informed and accurate correct answersAgency review process Carefully spell out consumers the full details of particular offer EX: "...

ad campaign correct answers-a series of at least 3 ads Criteria: -strong idea -reinforces/supports the central theme/concept -each ad can stand on its own merits good ad concept criteria correct answersCriteria: -meets overall advertising objectives -follows the positioning strategy -stops readers/viewers -rewards readers/viewers headline styles correct answerstypes: -states a benefit -indirect; for the involved reader -question/challenge -news-oriented subhead correct answe...