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Summary Articles Marketing Communication Part D
All articles summarized for the marketing communication exam Part D. Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRAs: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46. Eigenraam, A. W., Eelen, J., Van Lin, A., & Verlegh, P. W. (2018). A consumer-based taxonomy of digital customer engagement practices. Journal of Interactive Marketing, 44, 102-121. Van Noort, G., Antheunis, M. L., & van Reijmersdal, E. A. ...
- Summary
- • 41 pages •
All articles summarized for the marketing communication exam Part D. Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRAs: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46. Eigenraam, A. W., Eelen, J., Van Lin, A., & Verlegh, P. W. (2018). A consumer-based taxonomy of digital customer engagement practices. Journal of Interactive Marketing, 44, 102-121. Van Noort, G., Antheunis, M. L., & van Reijmersdal, E. A. ...
Summary Articles Health Communication Exam 2
A summary of all articles for the second exam of health communication
- Summary
- • 47 pages •
A summary of all articles for the second exam of health communication
Summary marketing communication - Understanding and knowledge assignment part B
A summary of all compulsory Belch and Belch book chapters and literature for the understanding and knowledge assignment part by in Marketing Communication.
- Summary
- • 37 pages •
A summary of all compulsory Belch and Belch book chapters and literature for the understanding and knowledge assignment part by in Marketing Communication.
Summary Articles Health Communication Block 1
Summary of all the articles that are part of Block 1 of health communication and are tested on the first exam.
- Summary
- • 39 pages •
Summary of all the articles that are part of Block 1 of health communication and are tested on the first exam.
Summary all compulsory literature topic always connected
Both a summary of the articles and of the book for the course Topic: Always Connected
- Package deal
- • 2 items •
Both a summary of the articles and of the book for the course Topic: Always Connected
Summary all compulsory articles topic always connected
Summary of all articles Topic: Always Connected Revelle, G. (2013). Applying developmental theory and research to the creation of educational games. New Directions for Child and Adolescent Development, 139, 31–40. van der Schuur, Baumgartner, Sumter, & Valkenburg (2015). The consequences of media multitasking for youth: A review. Computers in Human Behavior, 53, 204-215. van der Schuur, W. A., Baumgartner, S. E., Sumter, S. R., & Valkenburg, P. M. (2018). Media multitasking and sleep prob...
- Package deal
- Summary
- • 16 pages •
Summary of all articles Topic: Always Connected Revelle, G. (2013). Applying developmental theory and research to the creation of educational games. New Directions for Child and Adolescent Development, 139, 31–40. van der Schuur, Baumgartner, Sumter, & Valkenburg (2015). The consequences of media multitasking for youth: A review. Computers in Human Behavior, 53, 204-215. van der Schuur, W. A., Baumgartner, S. E., Sumter, S. R., & Valkenburg, P. M. (2018). Media multitasking and sleep prob...
Samenvatting Personeelspsychologie (HRM), Boek Filip Lievens
Uitgebreide samenvatting van de verplichte literatuur van het vak Personeelspsychologie. Voorzien van tabellen en figuren.
- Book
- Summary
- • 52 pages •
Uitgebreide samenvatting van de verplichte literatuur van het vak Personeelspsychologie. Voorzien van tabellen en figuren.
Summary mandatory articles Topic Organisations in the Media
Summary of mandatory articles of the course. Lecture 4 articles are missing. Including models and lecture information.
- Summary
- • 39 pages •
Summary of mandatory articles of the course. Lecture 4 articles are missing. Including models and lecture information.
Summary Principles of Marketing - Kolter & Armstrong
Summary Articles Health Communication Exam 2
Summary Articles Marketing Communication Part D
Summary marketing communication - Understanding and knowledge assignment part B
Summary Articles Health Communication Block 1