Margotvelde
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UvA Communication Science: Health Communication Theory Block - all required literature
This summary includes all articles required during the theory block of health communication 2022-2023.
- Summary
- • 25 pages •
This summary includes all articles required during the theory block of health communication 2022-2023.
IBCOM year II/III: Consumer behavior & marketing action Summary Learning Objectives (9 pages)
Summary of the learning objectives
- Summary
- • 9 pages •
Summary of the learning objectives
INFLUENCING PEOPLE MINOR - RSM - complete summary 2021
Content: - JUDGEMENT UNDER UNCERTAINTY: HEURISTICS AND BIASES - A DUAL-SYSTEM FRAMEWORK TO UNDERSTAND PREFERENCE CONSTRUCTION PROCESSES IN CHOICE - A PERSPECTIVE ON JUDGMENT AND CHOICE MAPPING BOUNDED RATIONALITY - CHOICES, VALUES, AND FRAMES - HARNESSING THE SCIENCE OF PERSUASION - THE USES (AND ABUSES) OF INFLUENCE - A PRACTITIONER’S GUIDE TO NUDGING - EAST - 4 SIMPLE WAYS TO APPLY BEHAVIOURAL INSIGHTS - THE PROJECTIVE WAY OF KNOWING: A USEFUL HEURISTIC THAT SOMETIMES MISLEADS - CO...
- Summary
- • 87 pages •
Content: - JUDGEMENT UNDER UNCERTAINTY: HEURISTICS AND BIASES - A DUAL-SYSTEM FRAMEWORK TO UNDERSTAND PREFERENCE CONSTRUCTION PROCESSES IN CHOICE - A PERSPECTIVE ON JUDGMENT AND CHOICE MAPPING BOUNDED RATIONALITY - CHOICES, VALUES, AND FRAMES - HARNESSING THE SCIENCE OF PERSUASION - THE USES (AND ABUSES) OF INFLUENCE - A PRACTITIONER’S GUIDE TO NUDGING - EAST - 4 SIMPLE WAYS TO APPLY BEHAVIOURAL INSIGHTS - THE PROJECTIVE WAY OF KNOWING: A USEFUL HEURISTIC THAT SOMETIMES MISLEADS - CO...
IBCOM: Public Relations and Transparency - elaborate summary of all required course literature
All required course literature: W1: Watson and Noble Chapter 1, Trompenaars & Coebergh excl. text on models 1,2,3,4,5,10, Beer & Eisenstat W2: Han W3: Gegenhuber & Dobusch W4: Norman et al., Bernstein W5: Watson & Noble Chapter 8 & 11, Coebergh chapter 1 &2 W6: Watson & Noble Chapter 2,3,4,5,6 W7: Watson & Noble Chapter 9 & 1o W8: Christensen & Cheney, Schnackenberg & Tomlinson
- Summary
- • 93 pages •
All required course literature: W1: Watson and Noble Chapter 1, Trompenaars & Coebergh excl. text on models 1,2,3,4,5,10, Beer & Eisenstat W2: Han W3: Gegenhuber & Dobusch W4: Norman et al., Bernstein W5: Watson & Noble Chapter 8 & 11, Coebergh chapter 1 &2 W6: Watson & Noble Chapter 2,3,4,5,6 W7: Watson & Noble Chapter 9 & 1o W8: Christensen & Cheney, Schnackenberg & Tomlinson
Reader economie 2
Samenvatting van de reader van economie 2 van ondernemerschap en retailmanagement Hogeschool Rotterdam
- Summary
- • 25 pages •
Samenvatting van de reader van economie 2 van ondernemerschap en retailmanagement Hogeschool Rotterdam
Reader economie 2
IBCOM year II/III: Consumer behavior & marketing action Summary Learning Objectives (9 pages)
Reader economie 2
Reader economie 2
INFLUENCING PEOPLE MINOR - RSM - complete summary 2021