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Pearson A Level Business
Summary notes on every topic from all four themes of the Pearson A Level Business course
[Show more]Summary notes on every topic from all four themes of the Pearson A Level Business course
[Show more]Detailed notes explaining the different stages of the Product Lifecycle (development, introduction, growth, maturity, decline, extension strategies), how to use it, and the problems of using the product lifecycle. Also includes the product portfolio, the Boston Matrix, and marketing strategy for mas...
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Add to cartDetailed notes explaining the different stages of the Product Lifecycle (development, introduction, growth, maturity, decline, extension strategies), how to use it, and the problems of using the product lifecycle. Also includes the product portfolio, the Boston Matrix, and marketing strategy for mas...
Describes the different distribution channels, what the choice of channel depends on, how distribution channels are changing to reflect social change, and how markets are changing from products to services
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Add to cartDescribes the different distribution channels, what the choice of channel depends on, how distribution channels are changing to reflect social change, and how markets are changing from products to services
Describes the types of pricing strategies - e.g. price skimming, penetration pricing, cost plus pricing, predatory pricing
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Add to cartDescribes the types of pricing strategies - e.g. price skimming, penetration pricing, cost plus pricing, predatory pricing
In-depth notes describing the different types of promotion, the advantages and disadvantages of each, the types of branding, ways to build a brand, and changes in branding and promotion to reflect social trends
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Add to cartIn-depth notes describing the different types of promotion, the advantages and disadvantages of each, the types of branding, ways to build a brand, and changes in branding and promotion to reflect social trends
Explains the three aspects of the design mix (aesthetics, function and economic manufacture), and how changes in the elements of the design mix can reflect social trends
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Add to cartExplains the three aspects of the design mix (aesthetics, function and economic manufacture), and how changes in the elements of the design mix can reflect social trends
Explains the factors which affect the demand for a product, what Price Elasticity of Demand (PED) is, why price elasticity matters, the factors influencing price elasticity, and the problems with using price elasticity. Also describes Income Elasticity of Demand (YED), the factors influencing income...
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Add to cartExplains the factors which affect the demand for a product, what Price Elasticity of Demand (PED) is, why price elasticity matters, the factors influencing price elasticity, and the problems with using price elasticity. Also describes Income Elasticity of Demand (YED), the factors influencing income...
Describes demand and demand curves, factors causing a change in demand, supply, factors causing a shift in supply, market equilibrium and price determination.
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Add to cartDescribes demand and demand curves, factors causing a change in demand, supply, factors causing a shift in supply, market equilibrium and price determination.
Describes market mapping, competitive advantage, product differentiation, and added value
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Add to cartDescribes market mapping, competitive advantage, product differentiation, and added value
Describes the difference between product and market orientated approaches to businesses, why businesses conduct market research, primary and secondary research and the pros/cons of both, sampling size and representation, how ICT can be used in market research, and market segmentation.
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Add to cartDescribes the difference between product and market orientated approaches to businesses, why businesses conduct market research, primary and secondary research and the pros/cons of both, sampling size and representation, how ICT can be used in market research, and market segmentation.
Provides a definition of niche and mass markets, as well as advantages and disadvantages of both. Also explains market size and market share, dynamic markets, how competition affects the market, and risk and uncertainty.
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Add to cartProvides a definition of niche and mass markets, as well as advantages and disadvantages of both. Also explains market size and market share, dynamic markets, how competition affects the market, and risk and uncertainty.
Highlights the distinction between leaders and managers, with the characteristics of a good leader. Also includes a summary of the different leadership styles (autocratic, democratic, laissez faire, paternalistic) with the features involved in all of them.
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Add to cartHighlights the distinction between leaders and managers, with the characteristics of a good leader. Also includes a summary of the different leadership styles (autocratic, democratic, laissez faire, paternalistic) with the features involved in all of them.
Explains why motivation is important to a business, the financial and non-financial incentives a business can offer its employees, and the different motivation theories from Maslow, Mayo, Taylor and Herzberg
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Add to cartExplains why motivation is important to a business, the financial and non-financial incentives a business can offer its employees, and the different motivation theories from Maslow, Mayo, Taylor and Herzberg
Explains what organisational design is, organisational structures (e.g. centralised and decentralised, tall and flat, matrix), the key features of organisational structures, and advantages and disadvantages of the structures
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Add to cartExplains what organisational design is, organisational structures (e.g. centralised and decentralised, tall and flat, matrix), the key features of organisational structures, and advantages and disadvantages of the structures
Outlines the stages in the recruitment process and the differences between job description and person specification, on the job and off the job training, internal and external recruitment. Also touches on selection methods, benefits of training, and recruitment costs.
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Add to cartOutlines the stages in the recruitment process and the differences between job description and person specification, on the job and off the job training, internal and external recruitment. Also touches on selection methods, benefits of training, and recruitment costs.
Explains how businesses can achieve greater flexibility, redundancy and dismissal, employer/employee relations (e.g. collective or individual bargaining), and the difference between businesses who see their staff as assets and businesses who see their staff as costs.
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Add to cartExplains how businesses can achieve greater flexibility, redundancy and dismissal, employer/employee relations (e.g. collective or individual bargaining), and the difference between businesses who see their staff as assets and businesses who see their staff as costs.
Describes unlimited and limited liability, types of legal structure (e.g. sole trader, plc, Ltd, partnership), and franchising
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Add to cartDescribes unlimited and limited liability, types of legal structure (e.g. sole trader, plc, Ltd, partnership), and franchising
Defines objectives, aims and strategy, and describes some long and short term objectives of businesses.
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Add to cartDefines objectives, aims and strategy, and describes some long and short term objectives of businesses.
Describes the role of an entrepreneur (setting up a business, innovation, etc.), barriers to entrepreneurs, skills and characteristics of entrepreneurs, risk and rewards, and opportunity cost.
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Add to cartDescribes the role of an entrepreneur (setting up a business, innovation, etc.), barriers to entrepreneurs, skills and characteristics of entrepreneurs, risk and rewards, and opportunity cost.
Describes the internal and external factors contributing to the failure of a business.
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Add to cartDescribes the internal and external factors contributing to the failure of a business.
Explains what a statement of financial position (balance sheet) is, assets and liabilities, liquidity ratios (acid test and current ratios), and working capital
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Add to cartExplains what a statement of financial position (balance sheet) is, assets and liabilities, liquidity ratios (acid test and current ratios), and working capital
Describes a Statement of Comprehensive Income, profitability ratios (e.g. gross profit margin), how to improve profitability, and the difference between cashflow and profit
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Add to cartDescribes a Statement of Comprehensive Income, profitability ratios (e.g. gross profit margin), how to improve profitability, and the difference between cashflow and profit
Describes the three types of budget (income, expenditure and profit), methods of setting a budget, variance analysis, and the advantages and disadvantages of budgets
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Add to cartDescribes the three types of budget (income, expenditure and profit), methods of setting a budget, variance analysis, and the advantages and disadvantages of budgets
Explains break-even analysis, the break-even formula, limitations of break-even, changes in break-even output and margin of safety.
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Add to cartExplains break-even analysis, the break-even formula, limitations of break-even, changes in break-even output and margin of safety.
Explains sales revenue, how to increase sales revenue, sales volume, sales forecasting, factors affecting sales forecasting, and the different types of costs (fixed, variable and total)
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Add to cartExplains sales revenue, how to increase sales revenue, sales volume, sales forecasting, factors affecting sales forecasting, and the different types of costs (fixed, variable and total)
Describes what cash flow and cash flow forecasting is, how to calculate cash flow, the advantages and disadvantages of cash flow and why newly established businesses are vulnerable to cash flow problems
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Add to cartDescribes what cash flow and cash flow forecasting is, how to calculate cash flow, the advantages and disadvantages of cash flow and why newly established businesses are vulnerable to cash flow problems
Describes the advantages and disadvantages of internal and external sources of finance and business plans, as well as explaining the difference between unlimited and limited liability
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Add to cartDescribes the advantages and disadvantages of internal and external sources of finance and business plans, as well as explaining the difference between unlimited and limited liability
Explains the different types of legislation (e.g. consumer protection law, employee protection, environmental protection, etc.) and how it impacts the business.
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Add to cartExplains the different types of legislation (e.g. consumer protection law, employee protection, environmental protection, etc.) and how it impacts the business.
Describes the economic environment, the business cycle, inflation, deflation, interest rates, exchange rates, the effect of economic uncertainty on the business environment, and the competitive environment
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Add to cartDescribes the economic environment, the business cycle, inflation, deflation, interest rates, exchange rates, the effect of economic uncertainty on the business environment, and the competitive environment
Describes quality management, quality control, quality assurance, total quality management (TQM) and Kaizen
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Add to cartDescribes quality management, quality control, quality assurance, total quality management (TQM) and Kaizen
Describes stock control diagrams (buffer stock, maximum stock level, re-order level, etc.), implications of poor stock control and Just-in-Time
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Add to cartDescribes stock control diagrams (buffer stock, maximum stock level, re-order level, etc.), implications of poor stock control and Just-in-Time
Describes capacity utilisation, implications of under-utilisation of capacity (spare capacity), and ways of improving capacity utilisation.
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Add to cartDescribes capacity utilisation, implications of under-utilisation of capacity (spare capacity), and ways of improving capacity utilisation.
Describes the different methods of production (e.g. batch or flow production), the advantages and disadvantages of each type of production, and how to chose the type of production. Also explains efficiency and productivity, and capital intensive and labour intensive production.
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Add to cartDescribes the different methods of production (e.g. batch or flow production), the advantages and disadvantages of each type of production, and how to chose the type of production. Also explains efficiency and productivity, and capital intensive and labour intensive production.
Describes the different causes of change (e.g. organisational size, new ownership), the effects of change, key factors in change, managing resistance to change, and scenario planning
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Add to cartDescribes the different causes of change (e.g. organisational size, new ownership), the effects of change, key factors in change, managing resistance to change, and scenario planning
Explains labour productivity, labour turnover, labour retention, absenteeism, and human resource strategies (financial rewards, employee share ownership, consultation strategies, empowerment strategies)
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Add to cartExplains labour productivity, labour turnover, labour retention, absenteeism, and human resource strategies (financial rewards, employee share ownership, consultation strategies, empowerment strategies)
Describes gearing ratio (how to interpret it and the advantages/disadvantages of it), and Return on Capital Employed (ROCE)
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Add to cartDescribes gearing ratio (how to interpret it and the advantages/disadvantages of it), and Return on Capital Employed (ROCE)
Describes statement of comprehensive income and statement of financial position (balance sheets), and explains why stakeholders are interest in them. Also explains profit quality.
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Add to cartDescribes statement of comprehensive income and statement of financial position (balance sheets), and explains why stakeholders are interest in them. Also explains profit quality.
Explains ethical codes of practice and ethical objectives, the advantages/disadvantages of ethical behaviour, corporate social responsibility (CSR), pay and rewards, and the trade off between profit and ethics
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Add to cartExplains ethical codes of practice and ethical objectives, the advantages/disadvantages of ethical behaviour, corporate social responsibility (CSR), pay and rewards, and the trade off between profit and ethics
Describes the difference between the stakeholder and shareholder approach, and the potential conflicts between shareholders and stakeholders
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Add to cartDescribes the difference between the stakeholder and shareholder approach, and the potential conflicts between shareholders and stakeholders
Describes corporate influences (corporate objectives, stakeholder perspectives, business ethics), corporate timescale, evidence based and subjective decision making, strong and weak corporate cultures, and Handy's corporate cultures (power, role, task, person)
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Add to cartDescribes corporate influences (corporate objectives, stakeholder perspectives, business ethics), corporate timescale, evidence based and subjective decision making, strong and weak corporate cultures, and Handy's corporate cultures (power, role, task, person)
Describes what a critical path analysis is, what a manager needs to know to use the technique, features of a critical path, key points of a critical path, and the advantages and disadvantages of it.
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Add to cartDescribes what a critical path analysis is, what a manager needs to know to use the technique, features of a critical path, key points of a critical path, and the advantages and disadvantages of it.
Describes what a decision tree is, uses an example to show how to interpret one, and explains the advantages and disadvantages of decision trees.
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Add to cartDescribes what a decision tree is, uses an example to show how to interpret one, and explains the advantages and disadvantages of decision trees.
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Explains the three types of investment appraisal - payback, average rate of return (ARR) and net present value (NPV) - including how to calculate them and the advantages and disadvantages of each method. Also includes qualitative factors to consider when making investment decisions.
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Add to cartExplains the three types of investment appraisal - payback, average rate of return (ARR) and net present value (NPV) - including how to calculate them and the advantages and disadvantages of each method. Also includes qualitative factors to consider when making investment decisions.
Explains quantitative sales forecasting and why a business would construct a sales forecast. Also explains moving averages, variations from trends, forecasting using extrapolation, scatter graphs and limits of sales forecasting
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Add to cartExplains quantitative sales forecasting and why a business would construct a sales forecast. Also explains moving averages, variations from trends, forecasting using extrapolation, scatter graphs and limits of sales forecasting
Describes reasons for mergers and takeovers, what they are, the advantages and disadvantages of vertical and horizontal integration, financial risks and rewards of integration, hostile and friendly integration, and problems of rapid growth.
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Add to cartDescribes reasons for mergers and takeovers, what they are, the advantages and disadvantages of vertical and horizontal integration, financial risks and rewards of integration, hostile and friendly integration, and problems of rapid growth.
Describes the benefits of business growth (e.g. economies of scale, increased market power, increased profitability), the problems arising from business growth (e.g. diseconomies of scale, overtrading, poor communication), and organic growth.
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Add to cartDescribes the benefits of business growth (e.g. economies of scale, increased market power, increased profitability), the problems arising from business growth (e.g. diseconomies of scale, overtrading, poor communication), and organic growth.
Explains what a SWOT analysis and a PESTLE analysis is used for, the structure of markets, uncompetitive markets, and Porter's Five Forces
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Add to cartExplains what a SWOT analysis and a PESTLE analysis is used for, the structure of markets, uncompetitive markets, and Porter's Five Forces
Explains the four segments of the Ansoff Matrix and Porter's Generic Strategy, the three Distinctive Capabilities, the Boston Matrix, and the effect of strategic and tactical decisions on human, physical and financial resources
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Add to cartExplains the four segments of the Ansoff Matrix and Porter's Generic Strategy, the three Distinctive Capabilities, the Boston Matrix, and the effect of strategic and tactical decisions on human, physical and financial resources
Describes missions statements (the advantages and criticisms of them), corporate objectives, aims, corporate strategy, types of functional areas and their objectives, and the development of corporate objectives
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Add to cartDescribes missions statements (the advantages and criticisms of them), corporate objectives, aims, corporate strategy, types of functional areas and their objectives, and the development of corporate objectives
Explains the impact of MNCs on the local and national economy, ethics and morals, stakeholder conflicts, and the benefits and drawbacks of controlling MNCs
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Add to cartExplains the impact of MNCs on the local and national economy, ethics and morals, stakeholder conflicts, and the benefits and drawbacks of controlling MNCs
Explains global marketing strategy, different marketing approaches, adapting the marketing mix to global markets, niche markets, and social/cultural factors.
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Add to cartExplains global marketing strategy, different marketing approaches, adapting the marketing mix to global markets, niche markets, and social/cultural factors.
Explains how multinational corporations are able to be more competitive, competitive advantage, Porter's Generic Strategy, and movements in exchange rate and how this affects competitive advantage
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Add to cartExplains how multinational corporations are able to be more competitive, competitive advantage, Porter's Generic Strategy, and movements in exchange rate and how this affects competitive advantage
Explains the reasons for global mergers and joint ventures, e.g. spreading risk over different countries or securing resources and supplies
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Add to cartExplains the reasons for global mergers and joint ventures, e.g. spreading risk over different countries or securing resources and supplies
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Explains conditions that prompt trade (e.g. push factors, extending the product lifecycle by selling in multiple markets, etc.) and the key considerations when considering a country as a market or production location
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Add to cartExplains conditions that prompt trade (e.g. push factors, extending the product lifecycle by selling in multiple markets, etc.) and the key considerations when considering a country as a market or production location
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Describes the different types of protectionism (e.g. tariffs and quotas) and how they impact businesses in the home country and businesses wanting to export to the country with the protectionism. Also explains trading blocs (e.g. Free Trade Areas) and how they impact businesses.
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Add to cartDescribes the different types of protectionism (e.g. tariffs and quotas) and how they impact businesses in the home country and businesses wanting to export to the country with the protectionism. Also explains trading blocs (e.g. Free Trade Areas) and how they impact businesses.
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Describes exports and imports, specialisation and competitive advantage, foreign direct investment (FDI) and business growth, globalisation, and trade liberalisation
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Add to cartDescribes exports and imports, specialisation and competitive advantage, foreign direct investment (FDI) and business growth, globalisation, and trade liberalisation
Describes the economic growth of world markets (e.g. BRICS and MINT), the growing power of Asian, African and other countries, implications of economic growth for individuals and businesses, and indicators of growth
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Add to cartDescribes the economic growth of world markets (e.g. BRICS and MINT), the growing power of Asian, African and other countries, implications of economic growth for individuals and businesses, and indicators of growth
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