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UNIT 10 - MARKET RESEARCH IN BUSINESS
UNIT 10 - MARKET RESEARCH IN BUSINESS P1,P2,P3,P4,P5,M1,M2,M3,D1 SPEC MARKET RESERACH STAGES
[Show more]UNIT 10 - MARKET RESEARCH IN BUSINESS P1,P2,P3,P4,P5,M1,M2,M3,D1 SPEC MARKET RESERACH STAGES
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P1 - describe types of market research
P2 - explain how different market research methods have been used to make a marketing decision within a selected situation or business
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Add to cartP1 - describe types of market research
P2 - explain how different market research methods have been used to make a marketing decision within a selected situation or business
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P3 plan market research for a selected product/service using appropriate methods of data collection
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Add to cartP3 plan market research for a selected product/service using appropriate methods of data collection
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P4 conduct primary and secondary research for a selected product/service making use of identifiable sampling techniques
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Add to cartP4 conduct primary and secondary research for a selected product/service making use of identifiable sampling techniques
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P5 interpret findings from the research presenting them clearly in an appropriate format.
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Add to cartP5 interpret findings from the research presenting them clearly in an appropriate format.
PLAN MARKET RESEARCH STAGES
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Add to cartPLAN MARKET RESEARCH STAGES
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Add to cartUNIT 10 - SPEC
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M1 explain, with examples, how different market research methods are appropriate to assist different marketing situations

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Add to cartM1 explain, with examples, how different market research methods are appropriate to assist different marketing situations

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M2 explain the reasons for choosing the particular method of data collection for a selected product/service

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Add to cartM2 explain the reasons for choosing the particular method of data collection for a selected product/service

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M3 analyse the research findings and make recommendations on how marketing strategies could be adapted or implemented.

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Add to cartM3 analyse the research findings and make recommendations on how marketing strategies could be adapted or implemented.

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D1 evaluate the market research method used by a selected organisation

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Add to cartD1 evaluate the market research method used by a selected organisation

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