Business Research Methods prt. 1
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Business Research Methods prt. 1 (Chapters 1-5)
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business - -an organization involved in the trade of goods, services, or both to consumers -management - -the efficient and effective operation of a business -research - -something that people undertake in order to find things out in a systematic way, thereby increasing their knowledge -What are the three characteristics of research? - -1. Data are collected systematically 2. data are interpreted systematically 3. there is a clear purpose to find things out
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