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What are the 5 basic types of Statistic analysis - Descriptive analysis, inference 
analysis, difference analysis, associated analysis, and prediction analysis 
Descriptive analysis - used by marketing researchers to describe the sample dataset 
in such a way to portray the "typical" respondent and to reveal the general pattern 
of responses 
Inference analysis - used when marketing researchers use statistical procedures to 
generalize the results of the sample to the target population is ...