Samenvatting
Summary Exploring Strategy - BTA Prereading
- Vak
- BTA
- Instelling
- Hogere Hotelschool Den Haag
Summary bringing information on point with examples.
[Meer zien]Voorbeeld 4 van de 40 pagina's
Voorbeeld 4 van de 40 pagina's
In winkelwagengesponsord bericht van onze partner
Gekoppeld boek
Titel boek:
Auteur(s):
- Uitgave:
- ISBN:
- Druk:
Verkoper
Volgen
Voorbeeld van de inhoud
Exploring StrategyChapter 1-4; 7-8
BTA
2022 Block A
,Contents
Chapter 1..............................................................................................................5
Strategy.............................................................................................................5
4 ways defining: Purpose of Strategy.....................................................................5
Scope/ Domain & Competitive Advantage...............................................................6
Strategy statements............................................................................................6
3 Levels Strategy.................................................................................................6
Business-level strategy.........................................................................................6
Corporate-level strategy 12..................................................................................6
Functional strategy 12..........................................................................................6
Exploring Strategy Framework..............................................................................6
Strategic position.................................................................................................7
Strategic choices.................................................................................................7
Strategy in action................................................................................................8
Working with strategy..........................................................................................8
Studying strategy................................................................................................8
Exploring strategy in different contexts..................................................................8
Exploring strategy through different “strategy lenses”..............................................9
Chapter 2 – Macro environment analysis.................................................................10
Layers of business environment...........................................................................10
Macro - environment..........................................................................................10
Macro Analysing Tools........................................................................................10
PESTEL.............................................................................................................11
Market...........................................................................................................11
Politics...........................................................................................................11
Economics......................................................................................................12
Social............................................................................................................12
Technological..................................................................................................13
Ecological.......................................................................................................13
Context and motives for ecological issues...........................................................13
Legal.............................................................................................................14
Key drivers for change (to identify after Pestel)........................................................15
Forecasting.......................................................................................................15
3 Forecast approaches........................................................................................15
Direction of change............................................................................................15
Scenario analysis...............................................................................................16
Chapter 3 – industry & sector analysis....................................................................16
Industry analysis...............................................................................................17
, The Five Competitive Forces Framework...............................................................17
Competitive rivalry..........................................................................................17
The Threat of Entry.........................................................................................18
The threat of substitutes..................................................................................18
The power of buyer.........................................................................................18
The power of suppliers.....................................................................................19
Complementors and network effects (sixth force)..................................................19
Implication of the Competitive Fives Forces...........................................................19
Industry types & dynamics..................................................................................19
Industry types (in reality overlapping)...............................................................19
Industry structure dynamic.................................................................................20
The industry life cycle......................................................................................20
Comparative industry structure analyses............................................................20
Competitors & markets.......................................................................................21
Strategic groups.............................................................................................21
Market segments............................................................................................22
Critical success factors: Strategy Canvas & “Blue Oceans”....................................22
Chapter 4 – Resources & capabilities analysis...........................................................23
Foundation resources & capabilities......................................................................24
RBV – Resources based view............................................................................24
Types Resources and capabilities (intangible assets)............................................24
VRIO................................................................................................................24
Organisational Support....................................................................................25
VALUE CHAIN....................................................................................................25
Organisations value chain...................................................................................25
SWOT...............................................................................................................26
Chapter 7 – Business Strategy & models.................................................................26
Strategies.........................................................................................................27
Generic competitive strategies.............................................................................27
Cost-leadership strategy..................................................................................27
Cost based strategies for generic strategies........................................................28
Differentiation strategy....................................................................................28
Focus strategy................................................................................................28
Hybrid strategy (complex!)...............................................................................29
Strategy Clock................................................................................................29
Interactive - Generic strategies............................................................................30
Interactive price & quality strategies.................................................................30
3 Key decisions of facing a low price competitor..................................................30
Collaboration.....................................................................................................31
, Game theory.....................................................................................................31
Two methods of game theory insights................................................................31
Prisoners Dilemma..........................................................................................31
Principles of Interdependent Competitors...........................................................31
Business model..................................................................................................32
Chapter 8 – Corporate strategy and diversification....................................................35
Diversification...................................................................................................35
Parenting Advantage.......................................................................................35
Ansoff’s product/market growth matrix..............................................................35
4 potentially value-creating drivers for diversification.............................................36
Synergies.......................................................................................................36
Diversification & Performance...........................................................................37
Diversification - Vertical Integration..................................................................37
Outsourcing....................................................................................................37
Divestment.......................................................................................................38
Value Creation & the corporate parent..................................................................38
Value Adding activities from corporate parent to keep shareholders.......................38
Value Destroying activities from corporate parent...............................................39
Positions & Responsibilities...............................................................................39
BCG matrix.......................................................................................................39
The directional policy (GE–McKinsey) matrix.........................................................40
The parenting Matrix..........................................................................................40
Voordelen van het kopen van samenvattingen bij Stuvia op een rij:
Verzekerd van kwaliteit door reviews
Stuvia-klanten hebben meer dan 700.000 samenvattingen beoordeeld. Zo weet je zeker dat je de beste documenten koopt!
Snel en makkelijk kopen
Je betaalt supersnel en eenmalig met iDeal, creditcard of Stuvia-tegoed voor de samenvatting. Zonder lidmaatschap.
Focus op de essentie
Samenvattingen worden geschreven voor en door anderen. Daarom zijn de samenvattingen altijd betrouwbaar en actueel. Zo kom je snel tot de kern!
Veelgestelde vragen
Wat krijg ik als ik dit document koop?
Je krijgt een PDF, die direct beschikbaar is na je aankoop. Het gekochte document is altijd, overal en oneindig toegankelijk via je profiel.
Tevredenheidsgarantie: hoe werkt dat?
Onze tevredenheidsgarantie zorgt ervoor dat je altijd een studiedocument vindt dat goed bij je past. Je vult een formulier in en onze klantenservice regelt de rest.
Van wie koop ik deze samenvatting?
Stuvia is een marktplaats, je koop dit document dus niet van ons, maar van verkoper patriciak. Stuvia faciliteert de betaling aan de verkoper.
Zit ik meteen vast aan een abonnement?
Nee, je koopt alleen deze samenvatting voor €9,59. Je zit daarna nergens aan vast.
Is Stuvia te vertrouwen?
4,6 sterren op Google & Trustpilot (+1000 reviews)
Afgelopen 30 dagen zijn er 52510 samenvattingen verkocht
Opgericht in 2010, al 14 jaar dé plek om samenvattingen te kopen