College aantekeningen

Business Research Methods Qualitative (E_IBA2_BRML) lecture notes and summary

0 keer verkocht

Instelling
Vrije Universiteit Amsterdam (VU)

This document consists of lecture notes and summary of Business Research Methods Qualitative course (also known as BRM2) that is part of International Business Administration bachelor's program. Student are obliged to pass this course in order to register for thesis course.

[Meer zien]

Voorbeeld 4 van de 66 pagina's

Bekijk voorbeeld

Geupload op 8 januari 2023
Aantal pagina's 66
Geschreven in 2021/2022
Type College aantekeningen
Docent(en) Dr. n.b. schirrmacher
Bevat Alle colleges

lecture summary
brm2
business research methods qualitative
lecture notes
eiba2brml
eiba2brm2

Volgen

mesuttusem Lid sinds 2 jaar 15 documenten verkocht

€7,99

Ook beschikbaar in voordeelbundel v.a. €12,49

In winkelwagen

Opslaan

100% tevredenheidsgarantie
Direct beschikbaar na je betaling
Lees online óf als PDF
Geen vaste maandelijkse kosten

Ook beschikbaar in voordeelbundel (1)

Business Research Methods Bundle

€ 15,98 € 12,49 2 items

1. College aantekeningen - Business research methods quantitative (e_iba2_brmn) lecture notes and summary
2. College aantekeningen - Business research methods qualitative (e_iba2_brml) lecture notes and summary
Meer zien

BRM 2

,Module A
Intro

What is qualitative research?
- Academic research is systematic, empirical, critical and iterative
(повторяющийся)
- Design process
- Topic & research question
- Literature review
- Research design
- Data collection
- Data analysis
- Reporting
- «Basically, qualitative researchers are interested in understanding the
meaning people have constructed, that is, how people make sense of their
world and the experiences they have in the world» (Merriam, 2014)
- «Qualitative research is a situated activity that locates the observer in
the world» (Denzin & Lincoln, 2005)
- «An umbrella term covering an array of interpretive techniques which
seek to describe, decode, translate, and otherwise come to terms with the
meaning, not the frequency, of certain more or less naturally occurring
phenomena in the social world» (Van Maanen, 1979)

What is knowable?
- Approaches to the world
- Interpretivist
- Data is constructed with participants
- Data is expressed in language

, - «Subjective»
- Linked to the context
- Seeking evidence of meaning
- Positivist
- Data is collect from the real world
- Data is expressed in numbers
- «Objective»
- Generalisable
- Seeking evidence of frequency

Data: how do we get knowledge?
- Qualitative researches look for «meaning»
- Methods for gathering interpretations
- Interviews
- Ethnography
- Case studies
- Document analysis
- Focus is on «emic» perspective
- The researcher’s intuition can be an asset
- Quantitative researchers look for «truth»
- Methods for collecting frequency
- Surveys
- Polls
- Questionnaires
- Content analysis
- Concerned with eliminating bias
- The researcher’s in uence should be minimised

fl

, The qualitative research process (Patton, 1985)
- Qualitative research is an e ort to understand situations in their
uniqueness as part of a particular context and the interactions there
- This understanding is an end in itself, so that it is not attempting to
predict what may happen in the future necessarily, but to understand the
nature of that setting - what is meant for participants to be in that setting,
what their lives are like, what’s going on for them, what their
meanings are, what the worlds looks like in that particular setting -
and in the analysis to be able to communicate that faithfully to others
who are interested in that setting…The analysis strives for depth of
understanding

Logic: how do we arrive at new knowledge?

What do we do as qualitative researchers?
- Interpretivist approach
- We interpret an already interpreted world
- Qualitative data
- We observe and question the world to nd evidence of meaning
- Inductive logic
- We build understanding from our
interpretations of this evidence

ff fi

Dit zijn jouw voordelen als je samenvattingen koopt bij Stuvia:

Bewezen kwaliteit door reviews

Studenten hebben al meer dan 850.000 samenvattingen beoordeeld. Zo weet jij zeker dat je de beste keuze maakt!

In een paar klikken geregeld

Geen gedoe — betaal gewoon eenmalig met iDeal, creditcard of je Stuvia-tegoed en je bent klaar. Geen abonnement nodig.

Direct to-the-point

Studenten maken samenvattingen voor studenten. Dat betekent: actuele inhoud waar jij écht wat aan hebt. Geen overbodige details!

Veelgestelde vragen

Wat krijg ik als ik dit document koop?

Je krijgt een PDF, die direct beschikbaar is na je aankoop. Het gekochte document is altijd, overal en oneindig toegankelijk via je profiel.

Tevredenheidsgarantie: hoe werkt dat?

Onze tevredenheidsgarantie zorgt ervoor dat je altijd een studiedocument vindt dat goed bij je past. Je vult een formulier in en onze klantenservice regelt de rest.