Inside LVMH - Certificate 2024 with Complete Questions and Answers
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Inside LVMH
Inside LVMH - Certificate 2024 with Complete Questions and AnswersInside LVMH - Certificate 2024 with Complete Questions and AnswersInside LVMH - Certificate 2024 with Complete Questions and AnswersInside LVMH - Certificate 2024 with Complete Questions and AnswersWhich of these Maisons is the oldes...
Inside LVMH - Certificate 2024 with Complete Questions and Answers
Which of these Maisons is the oldest
1 - TAG heuer
2 - Zenith
3 - Chaumet
4 - Hublot - ANSWER-Chaumet
What are the key drivers for selective retailing maisons ?
1 - Constant innovation
2 - Standard product selection
3 - Personalization of relationships
4 - Transforming shopping in a unique experience - ANSWER-Constant innovation, personalisation of relationships, transforming shopping in a unique experience
Which fashion house within the group was founded in 1846 ? 1 - Louis Vuitton
2 - Berluti
3 - Loewe
4 - Rimowa - ANSWER-Loewe
Which business sector at LVMH generated the highest share of revenues in 2023 ? 1 - Selective retailing
2 - Fashion & leather goods
3 - Wines & spirits 4 - Perfumes & cosmetics - ANSWER-Fashion & leather goods
How many stores does LVMH manage ? 1 - 1,500 stores
2 - 3,00 stores
3 - 5,000 stores
4 - More than 6,000 stores - ANSWER-More than 6,000 stores
LVMH operating model has six pillars, which one is not correct ?
1 - Centralized organisation
2 - Vertical integration
3 - Sustaining savoir-faire
4 - Organic growth
5 - Creating synergies
6 - Balance across business segments and geographies - ANSWER-Centralized organization
How many employees work at LVMH and how many are women ?
1 - 156,000 employees out of which 80% are women
2 - 175,000 employees out of which 30% are women
3 - 213,000 employees out of which 71% are women - ANSWER-213,000 employees out of which 71% are women
How many Maisons are part of the LVMH Group ? 1 - 15
2 - 48
3 - 62
4 - More than 75 - ANSWER-More than 75
Which Maison of the perfumes & cosmetics division is the oldest ? 1- Acqua di Parma
2 - Guerlain
3 - Officine Universelle Buly
4 - Make Up For Ever - ANSWER-Officine Universelle Buly
Which is the oldest wine estate and youngest brand in the wines & spirits division ? 1 - Domaine des Lambrays (oldest) & Eminente (youngest)
2 - Veuve Clicquot (oldest) & Krug (youngest)
3 - Hennessy (oldest) & Ao Yun (youngest)
4 - Domaine des Lambrays (youngest) & Eminente (oldest) - ANSWER-Domaine des Lambrays (oldest) & Eminente (youngest)
Select the appropriate sentences related to LVMH omnichannel strategy
1 - Omnichannel is a client-centric approach aimed at providing a consistent, qualitative, and seamless customer experience across all channels and geographies
2 - The omnichannel vision is only relevant to retail as this is where the brands come in direct contact with the customer
3 - Establishing a smooth omnichannel customer experience requires cross-collaboration across all teams, departments, and through all activities from warehouses to stores - ANSWER-Omnichannel is a client-centric approach aimed at providing a consistent, qualitative, and seamless customer experience across all channels and geographies / Establishing a smooth omnichannel customer experience requires cross-collaboration across all teams, departments, and through all activities from warehouses to stores
Looking at distribution, is Brick and Mortar still an important part of the luxury story ? - ANSWER-Yes
According to Bain & Company, China will be the largest market for personal luxury goods in 2030 - ANSWER-Agree
Which characteristics may help to measure the luxuriousness of an offer ?
1 - Price
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