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Test Bank For Electronic Commerce: A Managerial and Social Networks Perspective (Business and Economics) By Turban / Lee / King / Liang ||All Chapters €17,67
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Voorbeeld
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  3. Electronic Commerce 9 Th Edition
  4.  
  5. Electronic Commerce 9 th Edition

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Test Bank For Electronic Commerce: A Managerial and Social Networks Perspective (Business and Economics) By Turban / Lee / King / Liang ||All Chapters

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  • Vak
  • Electronic Commerce 9 th Edition
  • Instelling
  • Electronic Commerce 9 Th Edition
  • Boek
  • Electronic Commerce 2018

Test Bank For Electronic Commerce: A Managerial and Social Networks Perspective (Business and Economics) By Turban / Lee / King / Liang ||All Chapters

Voorbeeld 4 van de 945  pagina's

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  • 18 september 2024
  • 945
  • 2024/2025
  • Tentamen (uitwerkingen)
  • Vragen en antwoorden

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  • 9783319587158
  • test bank for electronic commerce a managerial
  • electronic commerce a managerial and social netw
  • social networks perspective business and economics

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  • Electronic Commerce 9 th Edition
  • Electronic Commerce 9 th Edition

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Door: noxwolf • 2 maanden geleden

This is not 9th Edition!! Only first chapter shows its the 9th but when checking with the textbook 9th edition same exact edition as the test bank!!Its totally wrong the text book does not have anything mentioned in your free sample of CH1 9th edition there!! WASTED MY TIME !!!

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Door: Ascorers • 2 maanden geleden

I am so sorry to cause that inconvenience, I will surely look into it. But what I do not appreciate in your approach, is you coming to my inbox with outrageous demands. I will surely look into it to avoid such inconvenience.

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Door: noxwolf • 2 maanden geleden

This is NOT the 9th edition as advertised! Chapter 1 falsely claims to be from the 9th edition, but it doesn’t match the actual textbook. The rest of the test bank is outdated and completely inaccurate. This has wasted my time, and it’s misleading and fraudulent. Do not trust this seller!

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Voorbeeld van de inhoud

Electronic Commerce 9th Edition (Turban / Lee / King / Liang /
Turban) Chapter 1 Overview of Electronic Commerce

1.1 True/False

1) Radio frequency identification (RFID) chips were used to prevent counterfeit tickets and to
k k k k k k k k k k k k


ensure the safety of the athletes' food at the 2008 Olympics in Beijing.
k k k k k k k k k k k k k


Answer: TRUE k


Diff: 2 k Page Ref: 2 k k


AACSB Standard: Use of Information Technology
k k k k k




2) Electronic commerce (EC) is the process of buying, selling, transferring, or exchanging
k k k k k k k k k k k


products, services, and/or information via the Internet only.
k k k k k k k k


Answer: FALSE k


Diff: 2 k Page Ref: 4 k k


AACSB Standard: Use of Information Technology
k k k k k




3) EC can be conducted over the public Internet or privately-owned intranets.
k k k k k k k k k k


Answer: TRUE
k k


Diff: 1 k Page Ref: 4 k k




4) In the field, a sales representative writes notes with a mobile handwriting-recognition computer
k k k k k k k k k k k k


immediately after a sales call. This can be viewed as an business-to-business EC activity.
k k k k k k k k k k k k k k


kAnswer: FALSE k


Diff: 2 k Page Ref: 5 k k


AACSB Standard: Reflective Thinking
k k k




5) From a service perspective, EC allow governments, firms, consumers, and management to both
k k k k k k k k k k k k


cut service costs and improve the quality and speed of customer service.
k k k k k k k k k k k k


Answer: TRUE k


Diff: 2 k Page Ref: 5 k k


AACSB Standard: Use of Information Technology
k k k k k




6) An extranet is a network that uses private corporate networks to link together multiple intranets.
k k k k k k k k k k k k k k


Answer: FALSE
k k


Diff: 2 k Page Ref: 7 k k




7) An example of business-to-consumer (B2C) is when Dell provides customer service online by
k k k k k k k k k k k k


collaborating electronically with its partners.
k k k k k


Answer: FALSE k


Diff: 2 k Page Ref: 7 k k

,8) eMarketer estimated that retail e-commerce sales would decrease approximately 1.6 percent in
k k k k k k k k k k k


2009.
k


Answer: FALSE k


Diff: 2 Page Ref: 7
k k k




9) Network infrastructures include cell phones and other electronic devices that are located in
k k k k k k k k k k k k


various locations by telecommunications networks, including wireless ones.
k k k k k k k k


Answer: TRUE k


Diff: 2 Page Ref: 8
k k k


AACSB Standard: Use of Information Technology
k k k k k




10) The final participants in B2B transactions are consumers.
k k k k k k k


Answer: FALSE
k k


Diff: 1 Page Ref: 9
k k k




11) When RetroMedia Inc. purchases Godiva chocolates as gifts for its employees and has Godiva
k k k k k k k k k k k k k


mail them directly to the recipient, RetroMedia is engaged in B2B2C.
k k k k k k k k k k k


Answer: TRUE k


Diff: 2 Page Ref: 9, 10
k k k k




12) Doing your banking on an iPhone is an example of m-commerce.
k k k k k k k k k k


Answer: TRUE
k k


Diff: 2 Page Ref: 11
k k k


AACSB Standard: Use of Information Technology
k k k k k




13) EC's future is now being shaped largely by the worldwide oil and financial crises.
k k k k k k k k k k k k k


Answer: FALSE
k k


Diff: 3 Page Ref: 13
k k k


AACSB Standard: Reflective Thinking
k k k




14) Despite the failures of individual companies, the total volume of EC has been growing by 5 to
k k k k k k k k k k k k k k k k


7 percent every year.
k k k k


Answer: FALSE k


Diff: 2 Page Ref: 13
k k k




15) E-commerce 2.0 is based primarily on blogs and corporate-sponsored collaboration.
k k k k k k k k k


Answer: FALSE
k k


Diff: 1 Page Ref: 13
k k k




16) In effect, in a social network there are online and offline communities of people with similar
k k k k k k k k k k k k k k k


interests.
k


Answer: FALSE k


Diff: 2 Page Ref: 17
k k k

,17) Enterprise-oriented networks are social networks whose primary objective is to facilitate k k k k k k k k k k


business.
k


Answer: TRUE k


Diff: 1
k Page Ref: 17 k k




18) Economic, legal, societal, and technological factors have created a highly competitive business
k k k k k k k k k k k


environment in which customers are becoming less powerful.
k k k k k k k k


Answer: FALSE k


Diff: 2
k Page Ref: 27 k k




19) The financial/economic crisis of 2008-2009 has resulted in many companies going out of
k k k k k k k k k k k k


business or being acquired by other companies.
k k k k k k k


Answer: TRUE k


Diff: 1
k Page Ref: 27 k k




20) Business models are a subset of a business plan or business case and refer to methods of doing
k k k k k k k k k k k k k k k k k


business by which a company can generate revenue.
k k k k k k k k


Answer: TRUE k


Diff: 2
k Page Ref: 30 k k




21) A business model outlines how the organization or the EC project will generate revenue
k k k k k k k k k k k k k


through sales, transaction fees, advertising fees, affiliate fees, or other revenue sources.
k k k k k k k k k k k k


kAnswer: FALSE k


Diff: 2
k Page Ref: 30 k k




22) A value proposition refers to the tangible and intangible benefits that a company can derive
k k k k k k k k k k k k k k


from using EC—making it an important part of the marketing plan.
k k k k k k k k k k k


Answer: TRUE k


Diff: 2
k Page Ref: 33 k k




23) Affiliate marketing is an EC business model of word-of-mouth marketing in which customers
k k k k k k k k k k k k


promote a product or service to friends or other people.
k k k k k k k k k k


Answer: FALSE k


Diff: 2
k Page Ref: 34 k k




24) The Web site http://chemconnect.com for the chemical industry is an example of special
k k k k k k k k k k k k


interest vertical marketplaces that concentrate on one industry.
k k k k k k k k


Answer: TRUE k


Diff: 1
k Page Ref: 34 k k




25) The branch of philosophy that deals with what is considered to be right and wrong is known as
k k k k k k k k k k k k k k k k k


corporate governance.
k k


Answer: FALSE k


Diff: 1
k Page Ref: 34 k k

, 1.2 Multiple Choice k




1) The 2008 Olympics in Beijing was the most digital Olympics to date for each of the following
k k k k k k k k k k k k k k k k


reasons except:
k k


A) Many of the tickets were purchased online by people worldwide, using Beijing Gehue
k k k k k k k k k k k k


Ticketmaster, in what is called business-to-business (B2B) e-commerce.
k k k k k k k k


B) The International Olympic Committee launched a YouTube channel to broadcast clips that were
k k k k k k k k k k k k


accessible in many developing countries.
k k k k k


C) Millions watched the Olympics through online videos and Internet-enabled cell phones and
k k k k k k k k k k k


other mobile devices.
k k k


D) Global Positioning Systems (GPS) were used to track the position of sailing and rowing boats.
k k k k k k k k k k k k k k


Answer: A
k k


Diff: 3 k Page Ref: 2 k k


AACSB Standard: Use of Information Technology
k k k k k




2) RFID technology was used to support each of the following activities at the 2008 Beijing
k k k k k k k k k k k k k k


Olympics except:
k k


A) ensuring safety of athletes' food k k k k


B) blogging on social networks k k k


C) preventing the sale of counterfeit tickets k k k k k


D) tracking marathon runners k k


Answer: B
k k


Diff: 2 k Page Ref: 2,3 k k


AACSB Standard: Use of Information Technology
k k k k k




3) k refers to the buying and selling of goods and services; servicing of customers;
k k k k k k k k k k k k


collaborating with business partners; and conducting electronic transactions within an organization.
k k k k k k k k k k k


A) E-commerce
B) E-business
C) Pure e-commerce k


D) Partial e-commerce k


Answer: B
k k


Diff: 1 k Page Ref: 5 k k




4) EC can take several forms depending on the degree of digitization of the following three
k k k k k k k k k k k k k k


dimensions:
k


A) the product or service sold, the process, and the delivery method.
k k k k k k k k k k


B) the business process, the collaboration, and the transaction.
k k k k k k k


C) the payment method, the delivery method, and the production method.
k k k k k k k k k


D) the marketing channel, the agent, and the collaboration method.
k k k k k k k k


Answer: A
k k


Diff: 2 k Page Ref: 5 k k

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