BCOM 3360 Exam 2 | Questions and Answers (Complete Solutions)
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BCOM 3360
BCOM 3360 Exam 2 | Questions and Answers (Complete Solutions) Before writing a business message, you decide to narrow your focus by writing everything that comes to mind on the topic for a set period of time. This scenario demonstrates which of the following? A. Free writing B. The journalistic a...
Before writing a business message, you decide to narrow your focus by writing
everything that comes to mind on the topic for a set period of time. This scenario
demonstrates which of the following?
A.
Free writing
B.
The journalistic approach
C.
Outlining
D.
The writing process
E.
Mind mapping
Alan has been given a writing assignment that is extremely vague, and he has no idea
how to get started. Alan might want to use which of the following techniques?
A.
The journalistic approach
B.
The storyteller's tour
C.
Mind mapping
D.
Free writing
E.
A question-and-answer chain
Jessica is composing a message, and she is first attempting to organize the information
by asking a series of questions relating to the who, what, when, where, why, and how
aspects of the information. This technique is known as ______________.
A.
the storyteller's tour
B.
brainstorming
C.
mind mapping
D.
the journalistic approach
E.
a question-and-answer chain
,Which of the following is an advantage of oral, in-person communication?
A.
Allows for time-shifted consumption.
B.
Allows for increased accessibility and openness in an organization through broader
sharing.
C.
Ability to convey complex ideas and relationships quickly.
D.
Ability to easily resolve misunderstandings and negotiate meanings.
E.
Ability to always offer a permanent, verifiable record.
In order to convey a business message, you decide to use a form of media that can
convey complex ideas quickly and is less intimidating than long blocks of text. This
illustrates which of the following types of media?
A.
Electronic
B.
Written
C.
Visual
D.
Oral
E.
Spoken
Which of the following is an advantage of written digital media?
A.
Messages will not involve security risks.
B.
Messages cannot enable audience interaction.
C.
Messages cannot be multimedia.
D.
Messages cannot reach dispersed geographical audiences.
E.
Messages get delivered quickly.
Which of the following is an advantage of written media?
A.
It allows you to plan and control your message.
B.
It offers unlimited opportunities for timely feedback.
C.
It does not offer a permanent, verifiable record.
, D.
It cannot be used to avoid immediate interactions.
E.
It cannot be used to reach geographically disbursed audiences.
Which of the following is an advantage of visual media?
A.
It can require more time to create than an equivalent amount of text.
B.
It can convey complex ideas and relationships quickly.
C.
It can require artistic skills to design.
D.
It requires some technical skills to create.
E.
It is more difficult to transmit and store than simple textual messages.
Media is grouped into which one of the following categories?
A.
Creative
B.
Subtextual
C.
Verbatim
D.
Visual
E.
Contextual
A graphic method used to generate and organize ideas is known as ________.
A.
mind mapping
B.
a question-and-answer chain
C.
brainstorming
D.
the storyteller's tour
E.
the journalistic approach
Talking through a communication challenge before trying to write it BEST illustrates
________.
A.
brainstorming
B.
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