MGMT 495 FINAL EXAM GUIDE WITH GUARANTEED ACCURATE ANSWERS
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MGMT 495
Diversification - ACCURATE ANSWERS an increase in the variety of products and services a firm offers, or markets and geographic regions in which it competes
product diversification - ACCURATE ANSWERS corporate strategy in which a firm is active in several different product markets
Richard Rum...
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MGMT 495 FINAL EXAM GUIDE
MGMT 495 FINAL EXAM GUIDE WITH GUARANTEED ACCURATE ANSWERS
Diversification - ACCURATE ANSWERS✔✔ an increase in the variety
of products and services a firm offers, or markets and geographic regions
in which it competes
product diversification - ACCURATE ANSWERS✔✔ corporate strategy
in which a firm is active in several different product markets
Richard Rumelt's product market diversification typology - ACCURATE
ANSWERS✔✔ 1. Percentage of revenue from the dominant or primary
business
2. The extent to which core competencies used across product markets
are related or unrelated
,single business - ACCURATE ANSWERS✔✔ low level of
diversification... derives 95% or more of its revenue from a single
product
dominant business - ACCURATE ANSWERS✔✔ derives 70-95% of its
revenue from a single product
related diversification strategy - ACCURATE ANSWERS✔✔ corporate
strategy in which a firm derives less than 70% of its revenue from a
single product/service, and obtains the rest of its revenue from activities
that are linked/related to the primary product/service
related constrained diversification strategy - ACCURATE
ANSWERS✔✔ a kind of related diversification strategy in which
executives pursue only businesses where they can apply the resource and
core competencies already available in the primary business
related linked diversification strategy - ACCURATE ANSWERS✔✔ a
kind of related diversification strategy in which executives pursue
various business opportunities that share only a limited number of
linkages
unrelated diversification strategy - ACCURATE ANSWERS✔✔
corporate strategy in which a firm derives less than 70% of revenues
from a single product/service, and there are a few, if any, linkages
among the businesses
, conglomerate - ACCURATE ANSWERS✔✔ company that combines 2+
strategic business units under one overarching corporation, and follows
an unrelated diversification strategy
geographic diversification - ACCURATE ANSWERS✔✔ corporate
strategy in which a firm is active in several different geographic markets
(e.g., different regions or national markets)
geographic diversification strategy - ACCURATE ANSWERS✔✔
corporate strategy with a singular focus on geographic variety
product diversification strategy - ACCURATE ANSWERS✔✔ corporate
strategy with a singular focus on product/service variety
product-market diversification strategy - ACCURATE ANSWERS✔✔
corporate strategy in which a firm is active in multipe product markets
and multiple geographic markets
core competence-market matrix - ACCURATE ANSWERS✔✔
framework to guide corporate diversification strategy by analyzing
possible combinations of existing/new core competencies and
existing/new markets
diversification discount - ACCURATE ANSWERS✔✔ situation in
which the stock price of highly diversified firms is valued at less than
the sum of their individual business units
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