Trade Desk EDGE
Amsterdam University College (AUC)
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TRADE DESK EDGE QUESTIONS AND ANSWERS
- Tentamen (uitwerkingen) • 8 pagina's • 2024
- €12,97
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TRADE DESK EDGE QUESTIONS AND
ANSWERS
The economic concept of liquidity is important in digital
advertising because:
Digital advertising is a marketplace
Liquidity measures how quickly an asset can be converted to
cash
Healthy marketplaces require liquidity
All answers apply - CORRECT ANSWER-All answers apply
Real-time bidding (RTB): -Cuts out the buyer -Prices online inventory via an auction -Requires a background in stock trading -Favors relationships over efficiency - CORREC...
Tentamen (uitwerkingen)
TRADE DESK EDGE QUESTIONS AND ANSWERS
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TRADE DESK EDGE QUESTIONS AND ANSWERS The economic concept of liquidity is important in digital advertising because: Digital advertising is a marketplace Liquidity measures how quickly an asset can be converted to cash Healthy marketplaces require liquidity All answers apply - CORRECT ANSWER-All answers apply Real-time bidding (RTB): -Cuts out the buyer -Prices online inventory via an auction -Requires a background in stock trading -Favors relationships over efficiency - CORREC...
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