Business And Marketing (IF2441)

HAS Den Bosch (HAS)

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Models for strategic marketing
  • Models for strategic marketing

  • College aantekeningen • 4 pagina's • 2022
  • Learning objectives - You are able to regonise & define relevant strategic marketing options o How to grow business & where to compete - You are able to explain them meaning of the most relevant strategy models o Ansoff o Porter o Treacy & Wiersema o BCG o Ge/McKinsey (MABA) - You know some advantages & disadvantages of the different models - Understand the basics of a GTM strategy (not exam material)
    (0)
  • €6,65
  • + meer info
Marketing strategy 3  -	Business Model Canvas -	Value proposition Canvas -	Marketing 4C’s -	Marketing 4E’s -	USP’s
  • Marketing strategy 3 - Business Model Canvas - Value proposition Canvas - Marketing 4C’s - Marketing 4E’s - USP’s

  • College aantekeningen • 3 pagina's • 2021
  • - Business Model Canvas - Value proposition Canvas - Marketing 4C’s - Marketing 4E’s - USP’s
    (0)
  • €8,49
  • + meer info