Business And Marketing (IF2441)
HAS Den Bosch (HAS)
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Models for strategic marketing
- College aantekeningen • 4 pagina's • 2022
- €6,65
- + meer info
Learning objectives
- You are able to regonise & define relevant strategic marketing options
o How to grow business & where to compete
- You are able to explain them meaning of the most relevant strategy models
o Ansoff
o Porter
o Treacy & Wiersema
o BCG
o Ge/McKinsey (MABA)
- You know some advantages & disadvantages of the different models
- Understand the basics of a GTM strategy (not exam material)
College aantekeningen
Models for strategic marketing
Laatste update van het document:
geleden
Learning objectives - You are able to regonise & define relevant strategic marketing options o How to grow business & where to compete - You are able to explain them meaning of the most relevant strategy models o Ansoff o Porter o Treacy & Wiersema o BCG o Ge/McKinsey (MABA) - You know some advantages & disadvantages of the different models - Understand the basics of a GTM strategy (not exam material)
€6,65
In winkelwagen
-
Marketing strategy 3 - Business Model Canvas - Value proposition Canvas - Marketing 4C’s - Marketing 4E’s - USP’s
- College aantekeningen • 3 pagina's • 2021
- €8,49
- + meer info
- Business Model Canvas
- Value proposition Canvas
- Marketing 4C’s
- Marketing 4E’s
- USP’s
College aantekeningen
Marketing strategy 3 - Business Model Canvas - Value proposition Canvas - Marketing 4C’s - Marketing 4E’s - USP’s
Laatste update van het document:
geleden
- Business Model Canvas - Value proposition Canvas - Marketing 4C’s - Marketing 4E’s - USP’s
€8,49
In winkelwagen
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