Guest Experience
NHL Stenden Hogeschool (NHL)
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Integrated Applied Marketing
- Samenvatting • 42 pagina's • 2019
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- €4,49
- 2x verkocht
- + meer info
Summary of the entire Marketing test during the Guest Experience Module. 
Content: 
Introduction to marketing
Company and marketing
Markets and buying behaviour
Customer driven marketing strategy
Marketing mix product
Communicating Customer Value: Integrated Marketing Communications Strategy
Pricing: Understanding and Capturing Customer Value
Marketing Channels
Environment
Intercultural Management
Online Reputation Management
Sustainability
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Learner Report Guest Experience
- Essay • 13 pagina's • 2013
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- €4,48
- 1x verkocht
- + meer info
Learner Report about the module Guest Experience: A module in the 1st year IHM
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