Service Innovation Management (1ZM55)

Technische Universiteit Eindhoven (TUE)

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Extended Summary: Service Innovation Management / Servitization and Customer Experience (1ZM11)

Extended Summary: Service Innovation Management / Servitization and Customer Experience (1ZM11)
Samenvatting • 55 pagina's • 2024

This is an extended summary of all lectures for the course Service Innovation Management (1ZM55). The new name of this course is Servitization and Customer Experience. This 55-page document summarizes the essence of all topics covered in the course (as far as I could imagine when writing it). It includes as many images & visualizations as possible to clarify the concepts as much as possible, and make them easy to understand.