De resultaten hieronder worden getoond op basis van de aangepaste zoekopdracht 'marketing'

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Summary articles Digital Marketing & Metrics (DMM)-  E_EBE3_DMM (E_EBE3_DMM)
  • Summary articles Digital Marketing & Metrics (DMM)- E_EBE3_DMM (E_EBE3_DMM)

  • Samenvatting • 18 pagina's • 2025
  • This is a summary of all the articles of the Digital Marketing & Metrics exam(Pre-Master Marketing).
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Summary lectures Digital Marketing & Metrics (DMM) -  E_EBE3_DMM (E_EBE3_DMM)
  • Summary lectures Digital Marketing & Metrics (DMM) - E_EBE3_DMM (E_EBE3_DMM)

  • Samenvatting • 109 pagina's • 2025
  • This is a summary of all the lectures of the course digital marketing & metrics (Pre-Master Marketing).
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Summary Quantitative Research Methods -  E_PM_QUANRM (E_PM_QUANRM)
  • Summary Quantitative Research Methods - E_PM_QUANRM (E_PM_QUANRM)

  • Samenvatting • 69 pagina's • 2025
  • This is a summary of the all lectures of the course Quantitative Research Methods (Pre-Master Marketing).
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Samenvatting -   Marketing Strategy (E_MKT_MSTRAT) (E_MKT_MSTRAT)
  • Samenvatting - Marketing Strategy (E_MKT_MSTRAT) (E_MKT_MSTRAT)

  • Samenvatting • 65 pagina's • 2025
  • This summary provides notes from all lectures, including extra examples to clarify the theories. The Calyx & Carolla case is included as well. At the end, the document contains summaries of all required literature, giving you everything you need in one place. Perfect for studying efficiently and going into your exam well-prepared! I used this summary and got a 7.6.
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Summary -  Customer Experience Management (E_MKT_CEM)
  • Summary - Customer Experience Management (E_MKT_CEM)

  • Samenvatting • 104 pagina's • 2025
  • This summary provides notes from all lectures, including extra examples to clarify the theories. At the end, you’ll find a recap, which summarizes the key points of each lecture and answers the main questions. Additionally, the document contains summaries of all required literature, giving you everything you need in one place. Perfect for studying efficiently and going into your exam well-prepared! I used this summary and received a 7.3.
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Summary Articles Sustainability Marketing 2025
  • Summary Articles Sustainability Marketing 2025

  • Samenvatting • 48 pagina's • 2025
  • A summary of the following articles, which are mandatory to study for the exam: - Bryan, C. J., Tipton, E., & Yeager, D. S. (2021). Behavioural science is unlikely to change the world without a heterogeneity revolution. Nature Human Behaviour, 5, 980-989 - Braga L.D., Tardin M.G., Grinstein A. & Perin M (2024). The Effectiveness of Corporate Activism: A Meta-Analysis..4 - Chater, N., & Loewenstein, G. (2023). The i-frame and the s-frame: How focusing on individual-level solutions has led be...
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Samenvatting ALLE artikelen en hoorcolleges Media Entertainment
  • Samenvatting ALLE artikelen en hoorcolleges Media Entertainment

  • Samenvatting • 65 pagina's • 2024
  • Dit is een document met samenvattingen van alle artikelen en hoorcolleges van het van Media Entertainment.
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Summary + class notes and articles of Marketing Strategy (2024/2025)
  • Summary + class notes and articles of Marketing Strategy (2024/2025)

  • Samenvatting • 152 pagina's • 2024
  • Summary of classes + notes and the articles from the course Marketing Strategy
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Summary of lectures + notes and articles CEM (2024/2025)
  • Summary of lectures + notes and articles CEM (2024/2025)

  • Samenvatting • 175 pagina's • 2024
  • Summary of lectures, guest lectures, and articles of course Customer Experience Management, part of MsC Marketing at the Vrije Universiteit Amsterdam
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