Online marketing funnel - Samenvattingen, Aantekeningen en Examens

Marketo Certified Associate Questions and Answers 100% Pass A method of testing a control sample against other versions in which a single element varies A/B Testing A message that is returned to the sender because ti was not delivered Bounce Any marketing program to be tracked in S or Marketo Campaign The type of marketing activity associated with a Program Channel A visual display of a company's performance metrics based on one or more custom reports Dashboard A smart campaign that sends...

Creative marketing, social media presence, networking, referral programs, innovative promotion ideas, and gated content are all ideas to help virtual coaches do what? - ANSWER-Gain new clients How should a fitness professional determine which wearable technology to integrate into their virtual coaching business? - ANSWER-Select an appropriate device after conducting research into which devices have been clinically validated versus gold standard medical equipment Which of the following best...

near field communication a set of communication protocols that enable two devices, one of which is usually a mobile device, to communicate when they are within four cm of each other QR code quick response code. a machine readable code like a barcode that can be used to store information like URLs and can be read by an app through the camera of a smartphone. 9 principles of mobile personal, always carried, always on, build in payment, available point of creative inspiration, accu...

Creative marketing, social media presence, networking, referral programs, innovative promotion ideas, and gated content are all ideas to help virtual coaches do what? Gain new clients How should a fitness professional determine which wearable technology to integrate into their virtual coaching business? Select an appropriate device after conducting research into which devices have been clinically validated versus gold standard medical equipment Which of the following best represe...

DSP correct answer: Demand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms SSP correct answer: Seller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers Exchange correct answer: An online marketplace platform that facilitates automated auction-based pricing and RTB Ad Network correct answe...

DSP - answerDemand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms SSP - answerSeller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers Exchange - answerAn online marketplace platform that facilitates automated auction-based pricing and RTB Ad Network - answerA sales channel for pubs and aggreg...

TradeDesk: Marketing Foundations Exam Questions With Verified Answers. "Dynamic Creative Optimization" creates a personalized ad for each user by using cookies. - answerTrue A demand-side platform (DSP) sells inventory on behalf of publishers across the internet. - answerFalse A data management platform (DMP) helps you evaluate audience data by: - answerAll apply Conducting lookalike modeling Forecasting available impressions Segmenting users A DSP activates the data stored in a DMP....

Marketing automation platforms do NOT have which functionality? A. Host landing pages B. Score leads C. Host your organization's website D. Segment your database C. Host your organization's website Which is NOT a reason to gate content for middle-funnel stage buyers? A. To learn which of your visitors are most likely to make a purchase B. To collect data about your prospects C. To give away more information D. To generate better quality leads for the sales team C. To give away more ...

IAB Digital Media Sales Certification Test Prep DSP Demand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms SSP Seller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers Exchange An online marketplace platform that facilitates automated auction-based pricing and RTB Ad Network A sales channel...

A company that pays a search engine for the right to submit either selected pages or the entire content of the Web site is referred to as: - ANSWER-paid or sponsored listings. Establishing a policy of responding to all customer e-mails within 24 hours and sending customers order and shipping confirmations and "thank you for your order" e-mails are not very important to enhancing online customer service. - ANSWER-False A wiki is a low-cost application that appears like a small television ...