*Certified High Graded Work* C4 Situational analysis • Assessment of the business environment using various techniques, e.g. PESTLE (Political, Economic, Social, Technological, Legal, Environmental) analysis, SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, 5Cs (Company, Competitors, Customers, Collaborators, Climate) analysis, Porter’s Five Forces.

*Certified High Graded Work* C1 External environment • Political, e.g. government support, trading partners with other countries. • Economic, fiscal, monetary and other government policies, e.g. supply side policy, economic growth, exchange rates. • Social attitudes to saving, spending and debt; social responsibility requirements; change, e.g. to demographic trends, consumers’ tastes/preferences. • Technological change, e.g. automation, improved communications. • Environmental fact...

*Certified High Graded Work* L. AB:.D1 Evaluate the reasons for the success of two contrasting businesses, reflecting on evidence gathered.

*Certified Distinction Graded Work*: Includes - Learning aim B: Investigate how businesses are organised B1 Structure and organisation • Organisational structure, e.g. hierarchical, flat, matrix, holacratic. • Functional/operational areas, e.g. human resources, research and development, sales, marketing, purchasing, production and quality, finance, customer service, IT, administration. B2 Aims and objectives • Aims of businesses in different sectors – mission, vision and values: o pr...

*Certified High Graded Work*: Analyse how the structures of two contrasting businesses allow each to achieve its aims and objectives.

A3 Effective business communications Appropriate presentation and delivery of information to a given audience: • written presentations, e.g. financial, non-financial, formal and informal reports • oral presentations, e.g. computer projection/PowerPoint with speaker notes, video conferencing platforms • importance of communication to aid business success, e.g. social media, virtual communities.

A2 Stakeholders and their influence • Stakeholders: o internal, e.g. managers, employees, owners o external, e.g. suppliers, lenders, competitors, debtors, creditors, customers, government agencies and departments (local, national, international), communities (local, national, international), pressure groups, interest groups. • The influence of stakeholders on business success, e.g. shareholder value; customers as long-term assets (strong customer service enables customer loyalty and retent...

This document includes P1: Explain the features of two contrasting businesses: A1 Features of businesses • Ownership and liability: o private, e.g. sole trader, partnership, private limited company, public limited company, cooperative, limited and unlimited liability o public, e.g. government department o not-for-profit, e.g. charitable trust, voluntary. • Purposes, e.g. supply of products or services, difference between for-profit and not-for-profit businesses. • Sectors: primary, sec...

Unit 1 - exploring business assignment 2 C&D distinction grade Btec business level 3