TRT3702 ASSIGNMENT
6SEMESTER 2 2024- DUE
11NOVEMBER 2024
QUESTIONS WITH COMPLETE ANSWERS
, TRT3702 Assignment 6 Semester 2 2024 (253459)- DUE 11 November 2024
Case Study: "Try Scoring: Advancing Rugby Tourism in South Africa" South Africa, a country
with diverse cultures and remarkable landscapes, has a rich history in sports, with rugby
being one of the most celebrated. Rugby is not just a sport in South Africa; it's part of the
national identity, a symbol of unity, and a source of pride. The country's success on the
international stage, including multiple World Cup victories, has significantly contributed to the
global popularity of South African rugby. In recent years, the South African Tourism Board
has identified the potential of rugby tourism, aimed at both domestic and international
tourists. This includes not only attending rugby matches but also exploring the rich history
and culture of rugby in South Africa, meeting and training with local teams, and even
participating in amateur rugby tournaments. However, developing a successful rugby tourism
strategy requires a deep understanding of the interests and motivations of rugby tourists.
The Board needs to provide a comprehensive rugby experience, including match viewing,
interactive experiences, cultural immersion, and more. Moreover, the board must also
overcome certain challenges. Rugby tourism could lead to over- commercialization and
negatively affect the authenticity of local rugby culture. Also, balancing the needs of
international tourists, domestic tourists, and local rugby fans is crucial. Your task as a
consultant is to assist the South African Tourism Board in developing a comprehensive
rugby tourism strategy. Understand the types of rugby tourists, their motivations, and the
experiences that could be offered to them. Identify
potential challenges and propose solutions. Source: Perić, M., 2010. Sports tourism and
system of experiences. Tourism and hospitality management, 16(2), pp.197-206. Additional
Resources Tab: Sports Tourism and Sysytem of Experience s (1).pdf TRT3702 Assessment
6 Semester 2 Assessment
Questions:
1. What types of rugby tourism experiences would you recommend for South Africa? Justify
your answer. (5 marks)
2. What types of rugby tourists are likely to be attracted to South Africa? Explain your
answer. (5 marks)
3. Which unique system of experiences can South Africa offer to rugby tourists? Propose a
strategy for each type of rugby tourist identified in question 2. (5 marks)
4. Identify the potential challenges in managing rugby tourism in South Africa and propose
solutions. (5 marks)
5. Using the theories of travel motivations, what motivators can be used to attract rugby
tourists to South Africa?
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