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2.2 Campaign Planning and Implementation (CPI2 Theory)

Hanzehogeschool Groningen (Hanze)

Hier vind je de beste samenvattingen om te slagen voor 2.2 Campaign Planning and Implementation (CPI2 Theory). Er zijn o.a. samenvattingen, aantekeningen en oefenvragen beschikbaar.

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Communication Theory (Campaigning and Advertising etc.), Exam Preparation Communication Theory (Campaigning and Advertising etc.), Exam Preparation

  • Communication Theory (Campaigning and Advertising etc.), Exam Preparation

  • College aantekeningen • 44 pagina's • 2022
  • A summary of the chapters of the book and the PowerPoints of the course. Covers among other things: - Integrated marketing communications - Message strategies & Creative Concept - Marketing Communication Objectives - Budgeting - Advertising General & Offline - Online Communications - Direct Marketing - Public Relations - Sponsorship - Media Planning - Pre-Testing - Campaign evaluation research - Ethics and GDPR Handwritten on the iPad using GoodNotes. Including visualisations...
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  • €4,99
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Summary for CCPI2 Theory Campaign: Planning and Implementation 2020-2021 Summary for CCPI2 Theory Campaign: Planning and Implementation 2020-2021

  • Summary for CCPI2 Theory Campaign: Planning and Implementation 2020-2021

  • Samenvatting • 58 pagina's • 2021
  • Summary for CPI2 Theory CAMPAIGN: PLANNING AND IMPLEMENTATION 2020-2021 - Includes all powerpoint and lecture notes
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  • €6,99
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