Strategy and Marketing Theory in the Creative Industries (6314M0213Y)
Universiteit van Amsterdam (UvA)
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Summary of all obligatory literature for the Strategic Management and Marketing Theory in the Creative Industries course
- Samenvatting • 87 pagina's • 2022
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- €13,69
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This document contains a detailed summary of all the obligatory literature in the course Strategic Management and Marketing Theory in the Creative Industries at the Master of Business Administration UvA - entrepreneurship and management in the creative industries track: 
 
Contents 
 
Week 1: introduction	 
 
Constructing clarity in theories of management and organization, Suddaby (2010)	 
 
Getting counted: markets, media, and reality, Kennedy (2008)	 
 
Ecological approaches to organizations, ...
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Strategy and Marketing Theory in the Creative Industries Lectures + Articles
- Voordeelbundel • 2 items • 2019
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- €6,49
- 10x verkocht
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These are all my lecture notes and articles summarized together.
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Strategy and Marketing Theory in the Creative Industries Lecture notes
- College aantekeningen • 37 pagina's • 2019
- Ook in voordeelbundel
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- €4,99
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Strategy and Marketing Theory in the Creative Industries all lecture notes. Since the exam will be an open book one, you can bring these notes to the exam.
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Strategy and Marketing Theory in the Creative Industries Articles Summary
- Samenvatting • 34 pagina's • 2019
- Ook in voordeelbundel
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- €4,99
- 3x verkocht
- + meer info
Strategy and Marketing Theory in the Creative Industries all articles summarized. Since the exam will be an open book one, you can bring these notes to the exam.
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