Brand heritage - Samenvattingen en Aantekeningen

Op zoek naar een samenvatting over Brand heritage? Op deze pagina vind je 4 samenvattingen over Brand heritage.

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Inside LVMH Final Exam 2025: Practice Test & Study Guide for the LVMH Certificate
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140

december 2025

2025/2026

A+
Prepare for the 2025 "Inside LVMH" corporate training final exam and earn your certificate. This study guide covers the group's heritage, brand portfolio, values, and business strategies with key practice questions.
BESTSCORESS
€31,66 Meer Info

Samenvatting

literature summary - brand management
Beschikbaar in een bundel

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25

oktober 2024

2024/2025
Beschikbaar in een bundel
Summary of all mandatory articles for the exam of the course brand management, of the master's program Marketing Management.
metteswanenberg
€7,96 Meer Info

Samenvatting

Summary Brand Management papers 2021
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1

113

december 2021

2021/2022
Extensive summary of the mandatory papers for Brand Management 2021. Included are the following papers: 1. Conceptualizing, measuring, and managing customer-based brand equity 2. Consumer research insights on brands and branding: a jcr curation 3. Working consumers: co-creation of brand identity, consumer identity and brand community identity 4. The importance of brand heritage as a key performance driver in marketing management 5. The interplay of innovation, brand, and marketing mix var...
mgaroelofs
€8,49 Meer Info