Digital marekting - Samenvattingen, Aantekeningen en Examens

De volgende hoofdstukken zijn samengevat 1. Digital innovation 2. Customer journey 3. SEO 4. Online Branding 5. Contentmarketing 6. E-mail marketing 7. Introductie in de AI voor E-commerce 8. Introductie SEA 9. SEA in de praktijk 10. Social Media 11. Influencermarketing 12. Digital Analytics 13. Performance based marketing 13. Introductie trends en innovaties 14. Interpreteren van trend & innovaties Het document bevat 50! pagina's. Eigen risico met het behalen van h...

Principles of Marketing Chapters 1-8 Already Passed Marketing The process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return Needs States of felt deprivation Wants The form human needs take as they are shaped by culture and individual personality Demands Human wants that are backed by buying power Market Offerings Some combination of products, services, information, or experiences offered to a market to sat...

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. American Marketing Association marketing definition * 1. Understand the Marketplace and customer needs and wants 2. Design a customer-driven marketing strategy 3. Construct an integrated marketing program that delivers superior value. 4. Build profitable relationships and create customer ...

D077 Module 1 Questions and Answers Rated A Marketing business function that identifies, satisfies and retains customers through a set of activities related to creating, communicating, delivering and exchanging offerings that have value to the customer Purpose of Marketing sell a company's products/services - communicate the value of product/service - communicate with customers and address their wants and needs Marketing function determine what bundles of goods and services the company offers...

In this file you will find the review of every article (base and additional) as well as summary of slides and video clips

This is E-commerce Notes.

Notes from all the PowerPoint slides + Videos required for the exam

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