Exam (elaborations)
MNB1501 ASSIGNMENT 04 SEMESTER 01 2023 (707077)
- Institution
- University Of South Africa (Unisa)
MNB1501 ASSIGNMENT 04 SEMESTER 01 2023 ()
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Started on Thursday, 9 March 2023, 9:33 AMState Finished
Completed on Thursday, 9 March 2023, 10:38 AM
Time taken 1 hour 4 mins
Marks 16.00/20.00
Grade 80.00 out of 100.00
Question 1
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Question text
Studio 88 decides to make use of promotional pamphlets, which they include with their
products as well as pricing to increase the sales figures. This is an example of a
___________ plan, which is set by __________ managers.
Select one:
a.
short-term; lower-level
b.
medium-term; lower-level
c.
short-term; middle-level
d.
medium-term; middle-level
Feedback
The correct answer is: short-term; lower-level
Question 2
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Question text
, Cell C is planning to close down some of its branches that had stopped being profitable.
The corporate strategy that the network provider adopted is known as
____________________.
Select one:
a.
divestiture
b.
diversification
c.
liquidation
d.
turnaround
Feedback
The correct answer is: turnaround
Question 3
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Question text
Which one of the following statements about strategic goals is incorrect?
Select one:
a.
Strategic goals should be clear, as tactical goals derive from them.
b.
Strategic goals include a vision, a mission statement and long-term goals.
c.
Long-term strategic goals are derived from the organisation’s mission statement.
d.
Middle managers are responsible for formulating strategic goals that apply to the
organisation as a whole over the medium term.
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