Presentation

Reinventing Mamelodi Businesses

0 purchase

Course
Business Management (OBS371)

Institution
University Of Pretoria (UP)

This highlights what can be done in Mamelodi to change its community and formalize the businesses in that area to a more commercial space. This is a business idea presentation with the SBMC attached

[Show more]

Preview 1 out of 2 pages

View example

Uploaded on January 16, 2024
Number of pages 2
Written in 2023/2024
Type Presentation
Person Unknown

social entrepreneurship

alyshagurnell Member since 5 year 84 documents sold

R200,00

Add to cart

Add to wishlist

100% satisfaction guarantee
Immediately available after payment
Both online and in PDF
No strings attached

Project Group 3

Equalizing the social economic divide between Mamelodi and Pretoria east

South Africans understand that township economies operate differently from that of normal city and
suburban economies. South African township economies operate in small qualities and can only
deliver services that a person has the capacity to deliver. Our project is based on GG Alcock’s research
and his theory about townships and how they operate economically, in Allcock’s books, Kasinomics,
he layouts out what township economies lack and do want, research done by LWS, shows that artisans
within the township community lack a space and resources to practice and further their craft.

Mamelodi is a township in the Eastern part of Pretoria and is known for its apartheid history and for
being the ‘richest’ township in Gauteng with a variety of shopping centres, clinics, and a government
hospital. However, the people at make up the Mamelodi area are typically domestic workers or self-
employed street vendors- thereby all work is not accounted for when determining the level of
employment within South Africa, these informal traders create their own economies that operate only
on money and on trade. Most vendors do not have access to essences for their business to grow,
factors such as loadshedding prevents tailor and bakers from practicing and keeping their shops open.

The aim of our business is to reduce the number of informal traders within the Mamelodi community
by providing the services to register their small businesses as well as give them a place to practice and
better their craft. Our Business is a Two- sided model as we plan to fund this operation through a
separate business – specializing in business consulting, this business will the operate inside the space
with create for our artisans for two reasons, the services will be accessible to those that want to
register their business and second property is cheaper and can be better managed by staff when they
are onsite. The number of staff members on site will be minimal as the business itself will be a hybrid
business that operates on a larger scale across South Africa to fund the social aspect of the business.

The design of the space
provided to artisans will be
similar to that of Melville’s 27
boxes. Where pack-flat
structures or shipping
containers make up the
building. Tradesmen can then
set up shop for an agree
amount of time with a site
manager and they will be
invoiced based on the duration
of their time operating onsite.

The building will aim to be as
green as possible, allowing for
community gardens – which can be maintained by locals and can be assisted by the students of
Mamelodi campus as part of their OBS114 module. There will be solar-generated energy to ensure
that loadshedding does not impact the work for the tradesmen. Build and maintain personalized,
empathetic, and long-term relationships with informal business owners in South Africa, providing
ongoing support, guidance, and community engagement to help them succeed.

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

You can quickly pay through EFT, credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying this summary from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller alyshagurnell. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy this summary for R200,00. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

69052 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy summaries for 15 years now

Start selling

Presentation

Reinventing Mamelodi Businesses

Document information

Subjects

Written for

Seller

Reviews received

Content preview