Example Exam Questions
Example exam questions provided during Exam preparation session about the reading materials of
lecture 1 and 2:
• Cooper, R.G. (2008). The Stage-Gate® idea-to-launch process: Update, what’s new, and
NexGen systems. Journal of Product Innovation Management 25(3):213-232.
http://onlinelibrary.wiley.com/doi/10.1111/j.1540-5885.2008.00296.x/epdf (Links to an
external site.)
• Cooper, R. G., & Sommer, A. F. (2016). The Agile-Stage-Gate Hybrid Model: A Promising New
Approach and a New Research Opportunity: The Agile-Stage Gate Hybrid Model. Journal of
Product Innovation Management 33(5):513-526.
http://onlinelibrary.wiley.com/doi/10.1111/jpim.12314/pdf
• Griffin, A., Langerak, F. and Eling K. (2019). The evolution, status, and research agenda for
the future of research in NPD cycle time. Journal of Product Innovation Management, 36(2):
263-280. https://onlinelibrary.wiley.com/doi/pdf/10.1111/jpim.12484L
• Cankurtaran, P., Langerak, F. and Griffin, A. (2013). Consequences of new product
development speed: A meta-analysis. Journal of Product Innovation Management, 30(3):
465-486. http://onlinelibrary.wiley.com/doi/10.1111/jpim.12011/epdf (Links to an external
site.)
Exam preparation session 3
Reading materials of lecture 1
• Cooper, R.G. (2008). The Stage-Gate® idea-to-launch process: Update, what’s new, and
NexGen systems. Journal of Product Innovation Management 25(3):213-232.
http://onlinelibrary.wiley.com/doi/10.1111/j.1540-5885.2008.00296.x/epdf (Links to an
external site.)
• Cooper, R. G., & Sommer, A. F. (2016). The Agile-Stage-Gate Hybrid Model: A Promising New
Approach and a New Research Opportunity: The Agile-Stage Gate Hybrid Model. Journal of
Product Innovation Management 33(5):513-526.
http://onlinelibrary.wiley.com/doi/10.1111/jpim.12314/pdf
Question 1:
The Stage-Gate process is often applied wrongly. Therefore, please (a) describe four myth about
Stage-Gate of mistakes that are commonly made in applying the Stage-Gate process and (b) explain
how the Stage-Gate should be applied instead.