International management (6013B0536Y)

This is a summary for ALL EXAM MATERIAL for the course International Management given in the specialisation Management in the Digital Age by Mr. Paukku on the Bachelor Business Administration. Book chapters + articles.

This document is a summary of the chapters 16, 17, 18 of the 13th edition of the book 'International Business' by Hill & Hult, as well as two articles - Short & Toffel, (2021). Manage the Suppliers That Could Harm Your Brand. Harvard Business Review, 99(2), 108-113 and - Rust, Moorman & Bhalla, (2010). Rethinking marketing. Harvard business review, 88(1/2), 94-101. This is the material for the midterm (40 MC questions)

Summary of the 3rd year course International Management. Contains a summary of chapters 16 to 20 of the book "International Business - Competing in the Global Marketplace 12e" written by C. Hill & T. Hult. In addition to these chapters notes of the lecture on "digital transformation & digital maturity" are included. A perfect preparation for your International Management exam. Bachelor Business Administration at the University of Amsterdam specialization Management in the Digital Age.

Complete summary for the UvA 2020 course International Management, including ALL MANDATORY BOOK CHAPTERS (CH16,17,18,19,20) and WEEK 7 MATERIALS (article and two podcasts). The summary is written is in English and it's about 40 pages long. It includes many details and the most important parts are 'bold', for quick and easy reading. This should really help you understand the course materials. Good luck studying!