MCB 30806 Sensory Perception and Consumer Preference (MCB-30806)

Summary of the exam questions examples and reflection lectures in which these exam questions (both lecture and literature exam questions) were discussed. Some questions were used in the exam. This is for the course MCB30806, Sensory Perception and Consumer Preference. It contains the most valuable and interesting insights from each reflection lecture (Dijksterhuis - Lecture 2: Sensory Information Processing 1; Lecture 3: Sensory Information Processing 2. Van Kleef - Lecture 4: Kids' marketing. ...

Een uitgebreide samenvatting van het vak Sensory Perception and Consumer Preference ( MCB-30806). Deze samenvatting bevat alle college stof en is in het Engels.

Complete summary of all lectures and required articles. Super extensive and covers all subjects mentioned in the lectures.

Summary of the articles we had to read for Sensory Perception and Consumer Preference