Article - Samenvattingen en Aantekeningen

This document contains a summary of all the required readings for Advertising and Media Channels, a course part of MSc Marketing at VU Amsterdam. Do not get intimidated by the page count, I start every article on a new page for readability. So there are quite some white spaces :) I also included graphs and tables which can be skimmed.

Contains my notes on the Craske Article, with all the main points. It has a focus on the things describe are most important in the guidelines. I can sell it for just 1€ if you message me on instead. The minimum price I can put here is 2,50€ sorry!:((

I scored an 7.8 on the exam by only studying this summary! Detailed Summary for master course Strategic Entrepreneurship and Organizational Renewal of the master Business Administration Strategy and Organization.

Summary for premaster course Perspectives on People, Management and Organizations of the premaster Business Administration.

Summary of all the articles.

Includes all articles mandatory for the exam Dyer, J.H., Kale, P., & Singh, H. (2004). When to ally and when to acquire. Harvard Business Review. Aalbers R., McCarthy, K. & Heimeriks, K. (2021). Market Reactions to Acquisition Announcements: The Importance of Signaling ‘Why’ and ‘Where’". Long Range Planning, Kim, W.C., & Mauborgne, R. (2004). Blue ocean strategy. Harvard Business Review Adner, R., Puranam, P., & Zhu, F. (2019). What is different about digital strategy? From quanti...

This document includes the notes of ALL lectures, including several highlighted points which are important for the exam. Important terms and authors are easy to find with the use of different colors. Summaries of ALL articles from week 1-7 are included. This is everything you need for the exam!

This summary contains all information of the lectures and research papers of the following authors; Nass & Moon, 2000 Gambino et al., 2020 Lombard & Xu, 2021 Xu & Liao, 2020 Sundar, Jia, Waddell, & Huang, 2015 Ellison & Vitak, 2015 Waytz & Gray, 2018 Appel et al., 2020 Stoycheff, Liu, Wibowo, & Nanni, 2017 Valkenburg, 2022 Cumiskey & Ling, 2015 Nowak & Fox, 2018 Van Pinxteren et al., 2020 Ferrara, Varol, Davis, Menczer, & Flammini, 2016 Hoy, 2018 Maréchal, 2016 Yee & Bailens...

This is a summary of the course HR Analytics. I passed the course with an 8.1. I read all the articles and books and attended all the lectures. Based on all this information, the summary was created. Furthermore, I included a glossary to find information more easily during the exam.

This document contains all the literature prescribed for the test of Educational Psychology, so it should enable you to prepare well for the test! Since the test is in English, this summary is written in English as well. You might like to know that I passed the exam with an 8. Good luck learning and hopefully you'll pass the test!