Attitude change - Samenvattingen en Aantekeningen

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Summary Book Consumer Behavior - Kardes et al. Summary Book Consumer Behavior - Kardes et al.
  • Summary Book Consumer Behavior - Kardes et al.

  • Samenvatting • 35 pagina's • 2023
  • Ook in voordeelbundel
  • This document summarizes the following chapters from the book: Consumer Behavior (2nd edition). Frank R. Kardes, Maria L. Cronley, & Thomas W. Cline 1. Understanding Consumer Behavior and Consumer Research 4. Consumer Perception 5. Learning and Memory 6. Automatic Information Processing 7. Motivation and Emotion 8. Attitude and Judgment Formation and Change 9. The Consumer Decision Making Process 10. Product Consideration, Evaluation, and Choice 11. Behavioral Decision Theory ...
  • florest
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Summary Articles - Behaviour and Environment 3: Cognition, Attitude & Motivation
  • Summary Articles - Behaviour and Environment 3: Cognition, Attitude & Motivation

  • Samenvatting • 37 pagina's • 2023
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  • Here is a summary of all articles (literature) of the course Behaviour & Environment 3. I completed this course with a 8 :) Articles: -Payne, B. K., & Cameron, C. D. (2013). Implicit social cognition and mental representation. Oxford handbook of social cognition, Oxford University Press, New York, NY, 220-238. - Strack, F., & Deutsch, R. (2004). Reflective and impulsive determinants of social behaviour. Personality and Social Psychology Review, 8, 220-247 - Loersch, C., & Payne, B. K. (201...
  • smaasbach
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Volledige samenvatting Media Effecten KU Leuven Volledige samenvatting Media Effecten KU Leuven Populair
  • Volledige samenvatting Media Effecten KU Leuven

  • Samenvatting • 66 pagina's • 2024
  • Volledige samenvatting Media Effecten op basis van lesnotities, slides en het handboek 'Media Effects' van Jennings Bryant, geschreven in 2019/2020. Ik was van de eerste keer geslaagd :) Veel succes!
  • marinedebel
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Samenvatting Sociale Psychologie, week 4 Samenvatting Sociale Psychologie, week 4
  • Samenvatting Sociale Psychologie, week 4

  • Samenvatting • 6 pagina's • 2023
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  • Samenvatting van alle stof van sociale psychologie behandeld in week 4: Hoofdstuk 6 (Cognitive Dissonance and the Need to Protect Our Self-Esteem), Hoofdstuk 7 (Attitudes and Attitude Change) en Hoofdstuk 9 (Group Processes).
  • pleunvandenboogaart
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Summary Consumer Behavior book Summary Consumer Behavior book
  • Summary Consumer Behavior book

  • Samenvatting • 54 pagina's • 2024
  • I passed the exam with a 9.2 This is a summary of the book "Consumer Behavior (2nd edition). Frank R. Kardes, Maria L. Cronley, & Thomas W. Cline. Cengage Learning, 2020". It contains all the mandatory chapters 1. Understanding Consumer Behavior and Consumer Research 4. Consumer Perception 5. Learning and Memory 6. Automatic Information Processing 7. Motivation and Emotion 8. Attitude and Judgment Formation and Change 9. The Consumer Decision Making Process 10. Product...
  • sophieisabella
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FSWBM-4075 Global Governance Summary Complete (IMP)
  • FSWBM-4075 Global Governance Summary Complete (IMP)

  • Samenvatting • 32 pagina's • 2022
  • Ook in voordeelbundel
  • Summary of the following literature: - Interests, Power, and Multilateralism - Martin (1992) - State Transformations in OECD Countries - Genschel & Zangl (2014) - Technology: How the US, EU, and China compete to set industry standards - Beattie (2019) - The False Promise of International Institutions - Mearsheimer (1994) - A Liberal Theory of International Politics - Moravcsik (1997) - The United Nations Educational, Scientific, and Cultural Organization and Science Policy - Finnemore (199...
  • timvandertoorn
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Chapter 6: Persuasion and attitude change; Social and cross-cultural psychology Chapter 6: Persuasion and attitude change; Social and cross-cultural psychology
  • Chapter 6: Persuasion and attitude change; Social and cross-cultural psychology

  • Samenvatting • 3 pagina's • 2023
  • This summary covers the 6th chapter of the book Social psychology by Hogg and Vaughan, 9th edition.
  • mariekeboerendonk
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Full Persuasive Communication (UvA Comm. Sci) Notes Full Persuasive Communication (UvA Comm. Sci) Notes
  • Full Persuasive Communication (UvA Comm. Sci) Notes

  • College aantekeningen • 46 pagina's • 2023
  • Full set of notes for Universiteit van Amsterdam/University of Amsterdam's Persuasive Communication course.
  • wj004
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FULL SUMMARY INCL ARTICLES Marketing Communications & The Consumer
  • FULL SUMMARY INCL ARTICLES Marketing Communications & The Consumer

  • Samenvatting • 84 pagina's • 2023
  • Made this for the master Communication Science in 2023/2024.
  • irisvandenheuvel3
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Field Tech II - III Conventional – NCTI Questions and Answers 2023
  • Field Tech II - III Conventional – NCTI Questions and Answers 2023

  • Tentamen (uitwerkingen) • 13 pagina's • 2023
  • Field Tech II - III Conventional – NCTI Questions and Answers 2023 What is one reason why broadband cable operators install fiber-optic cable in stages instead of changing the infrastructure all at once? Changing the infrastructure all at once would cause too many service disruptions. What is the difference between the fiber-to-the-node (FTTN) and fiber-to-the-curb (FTTC) topologies? An FTTC is allowed a smaller number of RF amplifiers between the optical fiber and the customer premi...
  • Dreamer252
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