Bundling - Samenvattingen en Aantekeningen

This summary covers everything for the Pricing and Monetization Strategies (350933-M-6) course and exam, taught by Bart Bronnenberg. Including detailed notes + practice exam!

This is a summary of all lectures and guest lectures given for the course pricing and monetization strategies. It includes all slides from class, notes, and answers to questions from the slides. Such as, conjoint analysis, ultimatum game, value based pricing, demand function, profit maximisation, price elasticity, pricing ethics, price discrimination, commonalities, bundling, product lines, behavioural pricing, CLV, price penetration, price skimming, metered pricing, auctions, and many more.

Deze samenvatting is een bundling van de syllabus en de hoorcolleges

This document provides all four necessary team assignments that count for the final grade of pricing and monetization strategies. Assignment 1 is about Conjoint Analysis, Assignment 2 is about Simple Profit Maximisation, Assignment 3 is about Bundling, and Assignment 4 is about Customer Lifetime Value (CLV). These assignments can be practiced for the exam since exam questions will look very familiar to the assignment questions/cases.

Selling Broadband Services NCTI Practice Exam (100% Correct) Graded A |Verified| Solved and Approved 2024 2026 What key factor should you emphasize when convincing customers to upgrade their broadband service? The increased speed and reliability that come with higher-tier plans. How can understanding a customer’s needs influence the broadband service you recommend? It allows you to tailor your suggestions to best fit their usage habits, ensuring satisfaction. What is the ...

Summary of all lectures Pricing and Monetization Strategies. All 12 lectures + important papers!

Summary of all 11 lectures

Globalization - The Great Unbundlings

Globalization - The Great Unbundlings

Globalization - The Great Unbundlings