Folkvord - Samenvattingen, Aantekeningen en Examens

This summary contains all the necessary information for the exam of Digital Food Marketing. I have read the whole book and all the articles and included the most important information in the summary. Good luck with studying!

Summary of lecture notes, articles and the book 2022 -- Part of the Master Communication and Information Sciences at Tilburg University.

This summary contains all relevant material for the exam, including the lectures, guest lectures and the mandatory literature of the Master course (Digital) Food Marketing

These two documents provide a summary of the course 'Digital Food Marketing' lectured by Frans Folkvord. It includes both an extensive (+/-34 pages) and smaller (14 pages) summary including all exam material of the course. These summaries have provided me with an individual exam score of 9.2.

Lecture Notes for Digital Food Marketing classes in 2020/2021. Still relevant for 2021/2022. Exam grade 9,2 - overall grade 8,5 using this summary + my readings summary. Some of the topics touched upon: - Nudging - Social Marketing - Cialdini's principles - PCMC-Model - DSMM-Model - Incentive sensitization theory - Advertising literacy - Dual process Theory - Go/no-go Task Note: document initially not intended for publishing. May include some personal notes on the quality o...

Summary of the Readings for Digital Food Marketing (20/21). Still relevant for 2021/2022. Exam grade 9,2, using this summary + Summary of the lectures. Includes the following readings: - Cairns et al. (2012) - Powell et al. (2013) - Buijzen et al. (2010) (Introducing PCMC Model) - Valkenburg & Peter (2013) (Differential susceptibility to media effects model) - Montgomery et al. (2011) - Folkvord (2016) (Food advertising and eating behavior in children) (REFCAM Model) - Folkvord (201...

This is an really extensive summary of the masters course Digital Food Marketing written in sept/oct 2021. It includes all lectures (during block 1 of the year 2021/2022), guest lectures and reading materials. I also used all other summaries I could find, to make the most extensive one.

In this summary, I have summarised all lectures, including the guest lectures. I have also added some literature (in blue). Good luck!

A summary of the course Digital Food Marketing. The notes from the lectures as well as the main information of all articles and the book "The Psychology of Food Marketing and Overeating" are provided in this summary. Examples to clarify the information are included.

This summary will help you to effectively study for the exam, it contains all the important information for the required readings. In this way you will not need to read the articles & book chapters anymore yourself.