Services Marketing samenvattingen (1e druk)

Complete summary of the book Integrating Customer Focus Across the Firm by Alan Wilson and Valarie A. Zeithaml (3rd Edition). For the course Services Marketing at Tilburg University. It includes everything needed for the exam!

Extensive summery of ALL the lectures (1 t/m 12) from Hans Haans 2020.

Summary of all online lectures services marketing 2020/2021, including references from the book.

Een Nederlandse samenvatting van het boek Services Marketing van Wilson van de hoofdstukken 1, 2, 3, 4, 5, 10, 11, 12, 13, 14 en 15. Deze samenvatting bevat ook relevante modellen, tabellen en afbeeldingen uit het boek.

Summary of the book Services Marketing. Every chapter ex. chapter 6 is included.

Services Marketing book chapter 1,5,8,9,10 of the 3rd edition of the book > this is the same as the chapters 1,2,8,9,10 in the 4th edition. It has pictures and explanations from the powerpoints of the CSI module. I used a lot of examples in my summary to make the material more clear for you. Written in english, it is not too difficult to understand.

CSI exam chapters 1, 5, 8, 9, 10 (chapter 5 is the same as chapter 2 in the fourth edition of the book). A lot of pictures and examples are given in this summary. English is easy to understand.

Summary Services Marketing - Integrating customer focus across the firm 4th edition.

Uitgebreide omschrijving van de hoorcolleges van services marketing.

Services Marketing book chapter 1,5,8,9,10 of the 3rd edition of the book > this is the same as the chapters 1,2,8,9,10 in the 4th edition. It has pictures and explanations from the powerpoints of the CSI module. I used a lot of examples in my summary to make the material more clear for you. Written in english, it is not too difficult to understand.

Summary Services Marketing - Integrating customer focus across the firm 4th edition.

CSI exam chapters 1, 5, 8, 9, 10 (chapter 5 is the same as chapter 2 in the fourth edition of the book). A lot of pictures and examples are given in this summary. English is easy to understand.

Complete summary of the book Integrating Customer Focus Across the Firm by Alan Wilson and Valarie A. Zeithaml (3rd Edition). For the course Services Marketing at Tilburg University. It includes everything needed for the exam!

Extensive summery of ALL the lectures (1 t/m 12) from Hans Haans 2020.

Summary of all online lectures services marketing 2020/2021, including references from the book.

Een Nederlandse samenvatting van het boek Services Marketing van Wilson van de hoofdstukken 1, 2, 3, 4, 5, 10, 11, 12, 13, 14 en 15. Deze samenvatting bevat ook relevante modellen, tabellen en afbeeldingen uit het boek.

Summary of the book Services Marketing. Every chapter ex. chapter 6 is included.

Uitgebreide omschrijving van de hoorcolleges van services marketing.