Consumer Behaviour (6314M0159Y)

Universiteit van Amsterdam (UvA)

Hier vind je de beste samenvattingen om te slagen voor Consumer Behaviour (6314M0159Y). Er zijn o.a. samenvattingen, aantekeningen en oefenvragen beschikbaar.

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Lecture slides Consumer Behaviour (6314M0159Y)
  • Lecture slides Consumer Behaviour (6314M0159Y)

  • College aantekeningen • 45 pagina's • 2020
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  • The weekly lecture slides of Consumer Behaviour.
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Summary Consumer Behaviour all articles (article 1 to 18)
  • Summary Consumer Behaviour all articles (article 1 to 18)

  • Samenvatting • 61 pagina's • 2020
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  • Complete and detailed summary of all articles for the course Consumer Behaviour (Master Business Administration - Consumer Marketing or Digital Marketing). The summary also includes all the important images.
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Complete summery all articles Consumer behaviour
  • Complete summery all articles Consumer behaviour

  • Samenvatting • 31 pagina's • 2018
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  • A complete summery of all articles from consumer behaviour. Including WEEK 1 - RED BULL “GIVES YOU WINGS” FOR BETTER OR WORSE: A DOUBLE‐EDGED IMPACT OF BRAND EXPOSURE ON CONSUMER PERFORMANCE - BRASEL & GIPS - THE IMPACT OF INCOMPLETE TYPEFACE LOGOS ON PERCEPTIONS OF THE FIRM - HAGTVEDT SURPRISE, SURPRISE. AMBIENT MEDIA AS PROMOTION TOOL FOR RETAILERS – HUTTER & HOFFMANN - AUTOMATIC EFFECTS OF BRAND EXPOSURE ON MOTIVATED BEHAVIOR: HOW APPLE MAKES YOU “THINK DIFFERENT” – FITZSIMO...
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