100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
Focus Groups - Sociology - Becoming a Sociologist (Seminar 6) R70,62   Add to cart
Quickly navigate to
Preview
  2.  
  3. University Of Roehampton (RU)
  4.  
  5. University Of Roehampton
  6.  
  7. Becoming a Sociologist (SOC020C131)

Class notes

Focus Groups - Sociology - Becoming a Sociologist (Seminar 6)
 4 views  0 purchase
  • Course
  • Becoming a Sociologist (SOC020C131)
  • Institution
  • University Of Roehampton (RU)

These are notes taken at a seminar class for the Sociology degree module Becoming a Sociologist. The topic for this seminar class was on conducting focus groups. It covers the role of the facilitator, who to invite to a focus group, where to hold a focus group, what to ask in a focus group, how to ...

[Show more]

Preview 1 out of 3  pages

Document information

  • April 1, 2021
  • 3
  • 2020/2021
  • Class notes
  • -
  • Focus groups

Subjects

  • focus groups
  • sociology
  • becoming a sociologist
  • facilitator
  • moderator
  • ethical issues

Written for

  • University of Roehampton (RU)
  • University of Roehampton
  • Becoming a Sociologist (SOC020C131)
All documents for this subject (4)

Seller

avatar-seller
SupplementaryStudyNotes

Reviews received

Content preview

Module: Becoming a Sociologist


Seminar 6 – Focus Groups


Focus Groups
 Keep the focus group to around 6 – 10 people. The bigger the number, the less
likely everyone is going to participate in the discussion.
 Qualitative data  through words, we get to find out why people hold those
opinions.
 Through surveys, we get an idea of their background.
 The idea of focus groups is to generate a discussion. It could generate issues in
which people haven’t thought about.


Examples
Focus groups will have different groups of people


The Facilitator/Moderator
 Their role is crucial – they manage the group. They make sure everyone gets a
chance to speak.
 They introduce topics and ask the questions.
 Have a note-taker so that you have a record of what was being said.
 To remain impartial even if you don’t agree with other people’s viewpoints.
 To challenge an individual’s opinion when others feel intimidated and/or offended
such as a racist or sexist comment that’s been said. Know when to step in.


Who to invite to a focus group
 Participants who have had experience of the issue matter.
 Similar match on age/ethnicity/background profile so that some will not feel
intimidated by others and avoid speaking up.
 Sampling – seek out those people who you think will have something to say.
 Random sampling vs purposive sampling
 Purposive sampling is when you actively pick out a particular academic
department as an example.
 Snowballing sampling  when you ask someone if they know anyone else who
might be able to help you. Imagine a snowball that rolls down a hill and gets
bigger and bigger until you get a big sample size.
 Advertising  putting up a poster in university.
 There are a variety of ways to recruit people.
Where to hold a focus group?

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through EFT, credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying this summary from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller SupplementaryStudyNotes. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy this summary for R70,62. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

76710 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy summaries for 14 years now

Start selling
R70,62
  • (0)
  Buy now