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Summary MHA 506 Tactics.I Tactics and 
Implementation Tactics and Implementation ECRH marketing 
teamTactics and Implementation 
In marketing, organizations begin with a goal or brand idea that helps determine the 
direction the organization wishes to take. Once a goal has been determined, a plan to achieve the 
goal must be conceptualized, and a marketing strategy developed. Marketing strategies are 
broad plans used to outline the steps an organization will take to achieve the goal or brand. 
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