Risk, Financial, Public Relations and
Human Resource Management
Section A: Risk Management Function
1. What is Risk Management?
Risk management identifies, assesses and controls threats as well as developing strategies
to deal with them.
2. Risk Management Concepts
2.1. Identification of risk
Potential future outcomes must be brainstormed using techniques like the decision tree
technique. Based on these techniques, strategies can be designed.
2.3. Risk estimation
Risk estimation is when the management of a business looks at the probability of certain
risks occurring and the impact that would have on the business
2.4. Risk profile
A risk profile is drawn up by management and is a summary which lists all the estimates of
what can go wrong, together with a strategy, a new product or a new program to mitigate it.
This summary is then visualised by using probability studies to show the impact if the
strategy, product or program turned out to be unsuccessful.
2.5. Risk culture
Risk culture is part of risk management, as it has to do with the culture of a business, which
the business cannot control. Employees in a business will have a set of shared behaviours,
values and goals based on their experience together. This will lead to the type of decisions
made in that business as well as their assessment on how much risk that business can
afford.
, 4. Risk Management Process
Step 1: Risk identification - identify and define potential risks that may negatively impact the
business
Step 2: Risk analysis - gain insight into the possibility of the risk occurring as well as the
impact it may have
Step 3: Risk assessment and evaluation - further evaluation to determine if the risk is likely
and if it is acceptable to the company to take on the risk in return of the potential reward
Step 4: Risk mitigation - the company assesses their highest ranking risks and develops
plans to alleviate them
Step 5: Risk monitoring - follow up and review of the risk process. Track new and existing
risks.
Section B: Financial Function
1. Introduction
It is the role of the financial department to maximise profit by ensuring that there is enough
capital available in the business to carry out operations efficiently. For this purposes the
Chief Financial Officer (CFO) is involved in compiling feasibility studies and then in drawing
up a number of different budgets.
3. Costs, Revenue and Break-even Analysis
The revenue/income of a business is made up primarily of its sales, but also includes income
derived from interest of savings or investments, commission earned on sales promotions,
rent income
Costs may include operational expenses, production costs, financing costs, taxation costs
will include all expenses incurred in the normal activities of running the business. Production
costs are incurred by manufacturing businesses and are made up of material costs, labour
costs and factory overheads.
Different costs can be distinguished as being:
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