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MAC3702 ASSIGNMENT 2 SEMESTER 1 OF 2022 [795834]
MAC3702 ASSIGNMENT 2 SEMESTER 1 OF 2022 []
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MAC3702ASSIGNMENT
2 SEMESTER 1
OF 2022
UNIQUE NUMBER: 795834
,QUESTION 1
a) Draft a report detailing a SWOT analysis of CUP A SOUP LTD. Incorporate general
knowledge of the relevant industry to your answer as it may apply to CUP A SOUP
LTD.
SWOT ANALYSIS REPORT
Prepared by: MAC3702 Student
Date: 4 April 2022
Subject: SWOT analysis for CUP A SOUP LTD and general knowledge on matters surrounding
production facilities such as the production of various processed long-life foods in South
Africa.
STRENGTHS CUP A SOUP LTD is a multifaceted
(This includes internal factors) company that owns ten production
facilities in four provinces and is
therefore well represented
geographically.
CUP A SOUP LTD is an established
company listed on the JSE, which
gives the company access to capital
markets.
CAS adheres strictly to the guidelines
and legal requirements set out in the
various Acts regarding food safety
hence, all CAS noodle products
tested negative for the poisonous
chemicals found in some of the
noodles in the market. Therefore,
this shows that the company is a
responsible corporate citizen.
The company has adequate
resources consisting of a dynamic
and flexible team/staff that has the
required skills and expertise to build
a strong and recognisable brand in
South Africa.
CAS strives to maintain positive staff
morale by ensuring that employees
are well compensated and satisfied
1
, with their working conditions
therefore; Employees are motivated
to stay due to the environment
created by the company to boost
staff morale. This could be a great
asset of the company, and will likely
position it for good future growth.
CAS Ltd.’s implementation of LED and
energy efficient globes will be useful
in containing the company’s
energy/power consumption,
resulting in reduced production
costs.
CAS Ltd.’s Installation of a medium
pressure wash-down system to
decrease the plant’s water
consumption by at least 30% is
beneficial in preserving/containing
the Earth’s natural resources.
CAS acquired a new e-learning
platform to facilitate further training
and the development of staff thus;
creating a strong and stable base of
employees with good succession
planning.
WEAKNESSES CUP A SOUP LTD has a large work
(This includes internal factors) force and is reliant on the correct HR
policies and procedures.
CUP A SOUP LTD relies heavily on
staff with adequate skills and
expertise due to the nature of their
business – which means that most
aspects of the food quality are
dependent on the skills and diligence
of its personnel. Therefore, any
errors by the staff will lead to loss of
income & reputational damage.
CAS Ltd needs to take the following
potential issues into account:
Protests, Unions, Minimum wage
etc. These issues, should they occur,
2
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