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PYC3703 June 2020
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- University Of South Africa (Unisa)
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UNIVERSITY EXAMINATIONSMay/June 2020
PYC3703
Cognition: Memory, Thinking and Problem Solving
70 Marks
Duration: 2 Hours
This paper consists of 17 pages.
Instructions:
You must submit your answers online on the ‘Assessments Info’ platform.
This exam paper consists of seventy items. Your mark will be converted to a mark out of 80
and 20% of your year mark (from the assignments) will be added, to produce a mark out of
100. [Note however, that if your exam mark is less than 40% the year mark will not be
added.]
You declare that you understand what academic dishonesty entails and that you are aware of
Unisa’s policies in this regards
ENSURE THAT YOU SAVE A COPY OF YOUR ONLINE ASSESSMENT SUBMISSION REPORT AS
PROOF OF SUCCESSFUL ONLINE SUBMISSION
, CONFIDENTIAL
PYC3703
Page 2 of 17 May/June 2020
ANSWER THE FOLLOWING SEVENTY MULTIPLE CHOICE QUESTIONS ON ONLINE
ASSSSMENTS INFO PLATFORM
QUESTION 1
The modal model of memory distinguishes between structural features and control processes. While
- - - - - is a structural feature, - - - - - refers to a control process.
1. chuncking, rehearsal
2. rehearsal, chuncking
3. STM, chuncking
QUESTION 2
A study participant is given a list of words to remember. One week later, he recalls the list. Let’s say that
one of the list words was PEAR. Which of the following, none of which actually appeared on the list,
would be most likely incorrectly recalled if the participant doesn't remember PEAR?
1. REAR
2. PEAR
3. APPLE
QUESTION 3
The relationship between the - - - - - is NOT measured directly by cognitive psychologists.
1. physiological response and the behavioural outcome
2. cognitive task and the behavioural outcome
3. cognitive task and the mental response
QUESTION 4
Which statement below is most closely associated with levels of processing theory?
1. Information enters memory by passing through a number of levels, beginning with sensory
memory, then short-term memory, then long-term memory.
2. Events that are repeated enough can influence our behaviour, even after we have forgotten the
original events.
3. Deep processing involves paying closer attention to a stimulus than shallow processing and
results in better processing.
, CONFIDENTIAL
PYC3703
Page 3 of 17 May/June 2020
QUESTION 5
Your textbook discusses how episodic and semantic memories are interconnected. This discussion
revealed that when we experience events,
1. episodic memory for events lasts longer than semantic memory for the events.
2. the knowledge that makes up semantic memories is initially attained through a personal
experience based in episodic memory.
3. semantic and episodic memories about events tend to last about the same length of time in our
memory.
QUESTION 6
A 10-month-old baby is interested in discovering different textures, comparing the touch sensations
between a soft blanket and a hard wooden block. Tactile signals such as these are received by the
- - - - - lobe.
1. parietal
2. occipital
3. temporal
QUESTION 7
One of the main findings of research on flashbulb memories is that although people report that memories
surrounding flashbulb events are especially vivid, they are often - - - - -
1. too emotionally coloured.
2. very quickly forgotten.
3. inaccurate or lacking in detail.
QUESTION 8
Regarding children’s language development, Noam Chomsky noted that children generate many
sentences they have never heard before. From this, he concluded that language development is driven
largely by - - - - -
1. an inborn biological program.
2. cultural influences.
3. classical conditioning.
QUESTION 9
According to the review by Baas et al. (2008) which mood will enhance creativity the most?
1. anger
2. content
3. cheerful
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