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MNB1601 questions and answers for the final assignment 4, 2nd semester 2022 R83,00   Add to cart

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MNB1601 questions and answers for the final assignment 4, 2nd semester 2022

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this work contains answers to multiple choice questions and fill questions for assignment 4 that carries 50 marks. simple to search the answers.

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  • September 27, 2022
  • 47
  • 2022/2023
  • Exam (elaborations)
  • Questions & answers
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South Africa Airways (SAA) strives for low variability in respect of times of scheduled
departures to various destinations. Lower variability is the positive result of doing
things _________________ .
right every time
The inputs-process-output elements of the value chain is also known as the
_____________ .
transformation model
00:0201:10
Which one of the following represents an input for an airline which makes
transformation possible?
Pilots and cabin crew
Which one of the following represents an input for an airline which is transformed?
Passengers
Which one of the following represents an output for an airline?
Passengers at new destinations

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Which one of the following represents the transformation process of an airline?
Change of location of passengers
Airports such as OR Tambo International must be able to deal with a short waiting
tolerance as passengers experience most value-adding activities first-hand.
Passengers should be able to collect baggage from terminals in a reasonable time
period. This refers to the _____________ of output.
visibility
Which one of the following is a characteristic of a service produced by a service
provider such as OR Tambo International?
Labour intensive
Identify the correct operational process used by BMW, a motor vehicle manufacturer.
Mass process
The different processes required to manufacture the new Toyota Prius are arranged
in consecutive order and the layout is adapted to the Prius. This is known as the
____________________ layout.
product
Financial bonuses, such as the one offered to Derby employees for teamwork and
productivity, is an example of which kind of compensation?
Rewards
The Marketing Director was of the view that Derby should be moving towards a plan
to introduce a system of employee empowerment. This plan is a recognised
employee motivational strategy. Which one of the following options is also an
employee motivational strategy that Derby could use?
Job design
00:0101:10
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,To facilitate employee involvement, Derby may make use of _____________ which
represent work groups that take over the responsibility from management for solving
quality problems.
quality circles
Most modern approaches to work motivation are based on process theories. In this
regard, intention plays a key role in motivated behaviour. Which one of the following
options is the most common form of intention in the work place?
Goals
Zanele is the personal assistant of the Director of Ntseli Mining Incorporated. She
has been feeling demotivated as she has recently learned that other staff members,
with smaller workloads than her own, are receiving the same resources and rewards
that are allocated to her. Zanele feels that this allocation is unfair given her current
workload. Which component of organisational justice is described here?
Distributive justice
Arabang, the Director of Ntseli Mining Incorporated, realises that Zanele is feeling
demotivated. In order to improve her motivation, he decides to not only increase her
salary to accurately reflect the work she does for him, but also to provide her with a
new title: Executive Administrative Officer. This is an example of which factor of
Herzberg's two-factor theory?
Hygiene factor
According to which method are jobs compared according to the demands they make
on the employee?
Factor-comparison
A successful Human Resource (HR) manager will attempt to obtain as much value
as possible from development programmes. Which one of the following statements is
correct regarding the value to be gained from development programmes?
The HR manager undertakes follow-up studies to determine if the training
programmes have had the desired effect.
Mareth is the owner of a very artistic clothing line and is passionate about developing
her staff. She has developed an intensive training and development program for all
her employees which consists of away-from-the-job training and development. If the
goal of the method being used is to analyse interpersonal problems and to develop
human relations skills, which method has she chosen?
Role playing
Catherine is the human resource manager at Sparta Training Academy. She is
compiling a document which details the knowledge, skills and abilities relevant to
one of the positions opening up in the academy. With which component of human
resource planning is Catherine busy?
Job specification
Heineken's new strategy, Brewing a Better Future, primarily focusses on
sustainability by looking to reduce its water usage and CO2 footprint. Which principle
of the marketing concept is addressed by focussing on sustainability and the
environment?
The principle of social responsibility
Heineken and SABMiller recently joined forces with three other beer giants to
promote beer's versatility. This is an obvious attempt by the major beer producers in
the world to grow generic beer consumption (primary demand) in the face of new
competitive products. If the satisfaction of consumer needs and demands is ignored
this can have serious financial implications for the enterprise. This is known as which
principle of the marketing concept?

,The principle of consumer orientation
The four marketing variables, known as the marketing mix, combine to form the
market offering. Decisions about the use of the four Ps result in the marketing
_____________ which is directed at specific consumers in a specific environment.
strategy
Mondi is one of the main researchers at Info Gate, an international marketing
research company. Before commencing with a new research project, Mondi will first
look for historical data, compiled for other studies, to determine if any of the research
objectives at hand can be achieved. Which type of data will Mondi require?
Secondary data
At the end of each research project, Mondi must 'tell the story' of the research
project. It is necessary for him to communicate the knowledge and findings of the
research study in an understandable and scientific manner. Which tool will Mondi
use to do this?
A research report
After being encouraged by his girlfriend, Archie buys an entire range of new facial
care products targeted at men. However, before he starts to use the products his
girlfriend breaks up with him and Archie throws away the products, unused. This is
an example of an/a ____________ of consumer behaviour.
overt act
There are four influences in any organisational buying decision. Which one of the
following is one of these influences?
The environment
Hashim is the marketing manager of Pens Galore. Sales have steadily been
declining and Hashim is suspecting that their pens are being marketed to the wrong
consumer market. He has decided to start from scratch by looking at marketing
segmentation. What should Hashim do next if he has already identified the needs of
the consumers in the market?
Group the identified needs into homogeneous subgroups.
Hashim must also be aware that, in order for segmentation to be meaningful, certain
criteria must be met. Which one of the following represents a requirement for
meaningful market segmentation?
The segment must be identifiable and measurable.
Cosmetic samples that will be distributed to consumers are a form of ___________.
sales promotion
Which one of the following equations would IBM have used to calculate the
company's profit or loss?
Income - cost
Which one of the following equations would Microsoft have used to calculate their
revenue (income)?
Price x units sold
Zanele is the financial manager at Brophy and Associates. She is busy compiling the
financial statements to present to the board. Which one of the following financial
statements will be used to present the capital structure of Brophy and Associates?
The statement of financial position
Which one of the following items would NOT contribute to shareholders' interest?
Capital gains tax
________________ is the ability of the business to satisfy its short-term obligations
as they become due.
Liquidity

, Kaniki is the financial manager at Eat Fast, a popular take-away restaurant in
Pinetown. He is busy looking at the cost-volume-profit relationship of their very
popular bunny chow dish and has the following information available: Sales price:
R12 per dish Variable cost: R8 per dish Total fixed cost per annum: R100 000
Number of meals made and sold per year: 30 000 What is the estimated profitability
of Eat Fast's bunny chow dish?
R20 000
The present value is the amount that can be ___________________________ .
invested today at a given interest rate i per period in order to grow to the same future
amount after n periods
Nomvula is the secretary of a labour union at Goliath National Mine in Uganda. He
has requested that the financial manager send him the latest financial ratios. Why
would Nomvula be interested in the financial ratios of the mine?
He has need of the information with the view to salary negotiations.
Inventories should be kept to provide for risks involved in purchasing from far away
suppliers. Which one of the following is a disadvantage of too much inventory?
Losses in terms of depreciation.
If Toyota moves away from the JIT system and decides to incorporate a new
computer-assisted system which is used to maintain minimum inventory levels, they
would make use of the ______________ system.
materials-requirements planning
Tebogo is the purchasing and supply manager at Cross Pharmacy, a large national
chain of pharmacies. One of his key performance areas is managing the purchasing
and supply function for the future. In this regard, Tebogo is responsible for
safeguarding materials provisions and the development of supplier sources. Tebogo
is responsible for which level of purchasing and supply planning?
Strategic level
Tebogo has secured a contract with a French beauty brand for the exclusive
distribution of their products in South Africa. To facilitate the distribution of these
products in South Africa, Tebogo (who is situated at Cross Pharmacy's
headquarters) will be responsible for all of the purchasing. This arrangement will not
influence the purchasing of other beauty brands stocked by the pharmacies and
each branch will continue to manage their own purchases. Which type of purchasing
and supply structure is described here?
A combination of centralised and decentralised purchasing and supply functions
______________ allocate the responsibility for buying a specific material or service
to a specific person.
Specialist groups
Mavis is the marketing manager for Mars Plastics. She is serving on a cross-
functional purchasing team for the company's toy division. The team includes
members from the finance department, the purchasing and supply department and
Mars Plastic's main toy supplier, Kidz R Us. Which one of the following would be a
reason for Kidz R Us to be included in the crossfunctional team at Mars Plastics?
New product development
In order to assess the management performance of the cross-functional team on
which Mavis serves, Mars Plastics has put together an evaluation sheet. Which one
of the following options would be included in the evaluation sheet used for
management performance?
The adequacy of performance appraisal

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