4/20/23, 11:42 AM Assessment 4: Attempt review
Started on Thursday, 20 April 2023, 10:31 AM
State Finished
Completed on Thursday, 20 April 2023, 11:42 AM
Time taken 1 hour 10 mins
Marks 19.00/20.00
Grade 95.00 out of 100.00
Question 1
Incorrect
Mark 0.00 out of 1.00
In 2020, Mpumalanga Hotels launched a newly refurbished Mbombela Square aimed at the local economy-class travellers who are looking for
comfort and class at an affordable price. This is an example of a ____________ strategy.
Select one:
a. vertical integration
b. market development
c. diversification
d. innovation
The correct answer is: market development
Question 2
Correct
Mark 1.00 out of 1.00
African Destination Hotels has invested heavily in projects in Ghana, Ethiopia, Kenya and Mozambique and continues to look for opportunities
to add to their businesses in other regions to expand their market offering. This is an example of a __________________ corporate growth
strategy.
Select one:
a. market development
b. diversification
c. turnaround
d. product development
The correct answer is: market development
https://mymodules.dtls.unisa.ac.za/mod/quiz/review.php?attempt=9555248&cmid=624049 1/8
,4/20/23, 11:42 AM Assessment 4: Attempt review
Question 3
Correct
Mark 1.00 out of 1.00
If KFC were to take over its suppliers of chickens to ensure a better quality of supply, this long-term strategy would be known as
_____________________.
Select one:
a. innovation
b. vertical integration
c. product development
d. horizontal integration
The correct answer is: vertical integration
Question 4
Correct
Mark 1.00 out of 1.00
The production and operations manager will consider the following key aspects when developing tactical plans:
Select one:
a. Product line, market position and distribution channels
b. Policy on debtors, dividends and capital structure
c. Suppliers, policy on creditors and sources of raw materials
d. Improvement of productivity, location problems and legislation
The correct answer is: Improvement of productivity, location problems and legislation
Question 5
Correct
Mark 1.00 out of 1.00
_____________ is the process by which management ensures that the actual organisational activities are compatible with the predetermined
goals and planned activities.
Select one:
a. Coordination
b. Control
c. Cohesion
d. Organising
The correct answer is: Control
https://mymodules.dtls.unisa.ac.za/mod/quiz/review.php?attempt=9555248&cmid=624049 2/8
,4/20/23, 11:42 AM Assessment 4: Attempt review
Question 6
Correct
Mark 1.00 out of 1.00
Kekana Fisheries top management wishes to see the organisation as a total system in which the goals of all the different parts of the organisation
are reconcilable with each other and with the organisation’s goals. This is an indication that planning _____________.
Select one:
a. facilitates control
b. reduces the impact of change
c. provides direction
d. ensures cohesion
The correct answer is: ensures cohesion
Question 7
Correct
Mark 1.00 out of 1.00
Phineas Magoro, the sales manager at Pickitup Wholesalers, plans to increase the expenditure on advertising by 15% over the next two years.
Nevertheless, the marketing manager at the company is planning to cut the marketing department’s budget starting from the following financial
year. Phineas’ goal does not meet the requirements of a good goal as it lacks _______________.
Select one:
a. measurability
b. acceptability
c. horizontal consistency
d. vertical consistency
The correct answer is: vertical consistency
Question 8
Correct
Mark 1.00 out of 1.00
When a goal is ___________________, it is realistic, yet it should still provide a challenge.
Select one:
a. attainable
b. specific
c. measurable
d. relevant
The correct answer is: attainable
https://mymodules.dtls.unisa.ac.za/mod/quiz/review.php?attempt=9555248&cmid=624049 3/8
, 4/20/23, 11:42 AM Assessment 4: Attempt review
Question 9
Correct
Mark 1.00 out of 1.00
The Stellenbosch Group has invested more than R100 million over the last five years to expand, refurbish and maintain their retail stores. This is
an example of ______________________________.
Select one:
a. vertical integration
b. concentration growth
c. diversification
d. horizontal integration
The correct answer is: concentration growth
Question 10
Correct
Mark 1.00 out of 1.00
The COVID-19 pandemic resulted in HBF Hotels having a big decline in profits. They were forced to cut costs and get rid of unprofitable hotels
in certain areas for the survival of their business. What specific corporate strategy did HBF Hotels adopt to cope during the pandemic?
Select one:
a. Innovation strategy
b. Divestiture strategy
c. Diversification strategy
d. Turnaround strategy
The correct answer is: Turnaround strategy
Question 11
Correct
Mark 1.00 out of 1.00
What is the first step management must take in establishing reporting lines when introducing an additional management layer in the
organisational structure?
Select one:
a. Establish if managers would be underutilised.
b. Establish how many people will report to one manager.
c. Establish the optimal span of management.
d. Establish who reports to whom.
The correct answer is: Establish who reports to whom.
https://mymodules.dtls.unisa.ac.za/mod/quiz/review.php?attempt=9555248&cmid=624049 4/8
