Exam (elaborations)
COM2603 EXAM PACK 2023
- Institution
- University Of South Africa
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AUE3761 EXAMPACK 2023
UPDATED QUESTIONS
AND ANSWERS
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UNIVERSITY EXAMINATIONS
October/November 2021
Examination session: Super semester
COM2603
Intercultural, development and health communication
80 marks
Duration: 3 hours
This paper consists of 4 pages.
Instructions:
• Aim to answer all the questions in the examination paper.
• Please number all your answer pages.
• Please number all your questions exactly as per the numbering in the
examination question paper.
• It is compulsory to answer ALL three sections in this examination paper
(Section A, B and C).
• Please do not leave blank spaces at all.
• Please remember to submit your compulsory Departmental Declaration with
the examination or you will obtain zero. (Refer to My Unisa under the additional
resources page). It is also compulsory to submit the university declaration/honor
pledge with your examination (follow the system rules here).
• Referencing is compulsory per question (from both your study guide and
textbook sources) or you will lose marks per question for no in-text referencing.
• Please remember to save your completed examination paper in PDF format
only. Other formats will not be accepted.
• Submission of examination paper: please view the instructions sent out to all
students with their examination timetable entitled, Student guide: Unisa file
submission for COM2603 & the information placed on on my Unisa.
https://myexams.unisa.ac.za/portal or https://chs.myexams.unisa.ac.za
• For scanned examination papers: please follow instructions sent out with your
examination timetable entitled, Student guide: Unisa file submission for COM2603.
Please ensure it is legible and clear. Only 1 single file upload is allowed.
• No emailed examination papers will be accepted.
• Please use the 1 hour allocated grace time for submission granted.
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2 COM2603
OCTOBER/NOVEMBER 2021
YOU HAVE TO ANSWER ALL THE QUESTIONS.
INTERCULTURAL COMMUNICATION
QUESTION 1
Intercultural communication and education
1.1 Why is education an important context in intercultural communication? Link your
answer to how education as a social institution was affected by apartheid in South
Africa as well as how this social institution can advance society. (4)
1.2 Formulate an explanation on culturally specific education by explaining the following
aspects below. Link your discussions to practical examples in relation to South Africa
from before and after the apartheid era.
1.2.1 Language: Explain what language schools are taught in, what is recommended, how
many official languages does South Africa have and how the language of learning has
changed from apartheid to the current free South Africa. (3)
1.2.2 Religion: What do public schools dictate in relation to religion post-apartheid? What
are examples of culturally specific schools in SA that incorporate religion in their
curriculum? Should religious beliefs be forced in schools? How can religion shape
cultural values through education? (3)
QUESTION 2
Explain the following imperatives of intercultural communication with practical field related
examples.
2.1 Technological imperative (5)
2.2 Demographic imperative (5)
2.3 Economic imperative (5)
2.4 Ethical imperative (5)
[30]
AND
DEVELOPMENT COMMUNICATION
QUESTION 1
Both the modernisation and dependency paradigms were criticised for their contribution to the
underdevelopment of the developing countries. Against this background, the new paradigm to
development was proposed. As far as the new paradigm is concerned, development needs
certain requirements. Briefly discuss any five requirements of the new
paradigm/multiplicity-in-one-world. (3X5=15)
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3 COM2603
OCTOBER/NOVEMBER 2021
QUESTION 2
2.1 With regard to the diffusion of innovations process, the acceptance or rejection of
an innovation is depended on the nature of the innovation. Explain with examples the
five characteristics related to the rate of adoption of an innovation. (5)
2.2 Define the following concepts and provide an example of each
2.2.1 Opinion leader (2½)
2.2.2 Change agent (2½)
[25]
AND
HEALTH COMMUNICATION
QUESTION 1
Development of relationships
Read the scenario below and answer the questions that follow.
Dingaan is ill and needs to visit a doctor. His friend Anirudth tells him to visit their family
doctor, Dr SP Singh, a female general practitioner (GP). However, Dingaan’s mother
advises him to go for a check-up at the local clinic with Dr Dangor. Dr SP Singh and
Dr Dangor know each other well as they collaborate and work together, even though one
is based in an urban surgery and the other in a rural clinic. Dingaan decides to visit both
health care professionals for different opinions.
From the scenario above, please explain/define the following health care relationships,
with practical examples from the scenario, to put forward your discussion.
1.1 Health professional- patient relationship with practical examples from the scenario
above. (4)
1.2 Health professional-Health professional relationships with practical examples from the
scenario above. (4)
1.3 Health professional- significant other relationships with practical examples from the
scenario above. (4)
1.4 Patient- significant other relationships with practical examples from the scenario
above. (4)
AND
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