MNG3702 Assignment 1
(COMPLETE ANSWERS)
Semester 2 2023
DUE DATE : 25th AUGUST 2023
UNIQUE NUMBER :
+068 FOR MORE ASSISTANCE.
1.1 Identify the type of strategic change in Anheuser-Busch when the company was unable to
avoid a hostile takeover by InBev in 2008, which gave rise to AB InBev, th...
MNG3702 Assignment 1
(COMPLETE ANSWERS)
Semester 2 2023
th
DUE DATE : 25 AUGUST 2023
UNIQUE NUMBER :
WHATSAPP +254740539068 FOR MORE ASSISTANCE.
1.1 Identify the type of strategic change in Anheuser-Busch when the company was unable to
avoid a hostile takeover by InBev in 2008, which gave rise to AB InBev, then the world’s
largest brewer. Substantiate your answer. (2 marks, of which 1 mark will be awarded to the
correct identification of the type of strategic change and 1 mark to the correct
substantiation). (2)
The type of strategic change in Anheuser-Busch during the hostile takeover by InBev in 2008 can be
identified as an "Acquisition" or "Mergers and Acquisitions" (M&A) strategic change.
Substantiation:
Anheuser-Busch underwent a significant change in its ownership structure when it was acquired
by InBev, resulting in the creation of AB InBev, the world's largest brewer.
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