FULL NAMES:
STUDENT NUMBER:
MODULE CODE: MNG3702
STRATEGY IMPLEMENTATION AND CONTROL
OCTOBER/NOVEMBER EXAMINATION 2023
, Question 1
Absorptive capacity refers to an organization's ability to acquire, assimilate,
transform, and apply new knowledge and information from its external environment
to improve its business operations and drive innovation. Netcare's absorptive
capacity can be evaluated by considering each of the four dimensions:
1. Acquisition of External Information: Netcare demonstrates a significant
capability to acquire external information. They invest in staying up-to-date
with the latest medical technologies and professional expertise. Their
substantial network of hospitals, healthcare centers, and partnerships with the
public sector provides a vast pool of external knowledge sources. This
information acquisition is facilitated by their commitment to continuous
investment in healthcare systems. Speed and quality are crucial, and
Netcare's focus on the latest technologies and expertise shows a commitment
to obtaining high-quality information promptly.
2. Assimilation of Acquired Information: Netcare's assimilation of acquired
information is reflected in their commitment to delivering consistently excellent
clinical services and fostering innovation. By investing in their people,
infrastructure, and technology, they ensure that acquired information is not
only understood but also integrated into their operational and strategic
planning. This is evident in their emphasis on developing lasting relationships
with healthcare professionals, implying an effective sharing of acquired
knowledge across the organization.
3. Transformation of Knowledge: The transformation of knowledge is a core
aspect of Netcare's strategy. By digitizing patient health records and applying
rich data analytics, they are actively combining new knowledge with existing
knowledge to develop insights for informed clinical decisions and outcomes.
This transformation of knowledge is evident in their focus on providing person-
centric healthcare services enabled by digitization and data-driven
approaches.
4. Applying New Knowledge: Netcare's ultimate goal is to apply the transformed
knowledge to improve their business operations and deliver enhanced patient
care. They aim to create a customer engagement platform, allowing patients
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