MNG3701
ASSIGNMENT 1
SEMESTER 1
DUE DATE: 26 MARCH
2024
"Elevate Your Excellence: Where Distinction Meets Assurance in Every Assignment!"
, TABLE OF CONTENTS
PAGE
1. Introduction ……………………………......................................................... 2
2. A Discussion On The Concept Of Stakeholders …………………………………. 3
2.1. The Narrow & Broader View Of Stakeholders ……………………………. 3-4
2.2. Examples Of Stakeholders & Value Addition By MTN …………………. 4-5
3. A Discussion Of MTN’s Commitment Towards The SDGs ………………… 6 - 11
4. Formulating A SMART Goal For MTN ………………………………………………. 12
4.1. SMART Goal For MTN ………………………………………………………………… 12
4.2. Explanation Of SMART Principle ………………………………………………… 13
5. Corporate Statements Analysis For MTN …………………………………………. 14
5.1. Differentiation Between Purpose, Vision, & Mission Statements .. 14
5.2. Formulation Of A Vision Statement For MTN ……………………………. 14
5.3. Evaluation Of The Vision Statement …………………………………………… 15
6. Conclusion ………………………………………………………………………………………. 16
7. List Of References ……………………………………………………………………………. 17
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, 1. Introduction:
This essay deals with The MTN Group, a prominent figure in the telecommunications
industry, renowned for its provision of network information technology services, broadband,
internet, and converged fixed or mobile products. As a leading player in this sector, MTN's
multifaceted world is explored, delving into its approach to stakeholders, commitment to
sustainability, and strategic direction. Founded in 1994 and headquartered in Roodepoort,
South Africa, MTN Group serves both local and international telecommunications markets
under the leadership of Chief Executive Officer Ralph Tendai Mupita.
In this essay, we will delve into the concept of stakeholders, analyzing both immediate
partners and broader groups like communities and the environment. We will then assess
how MTN adds value to each, demonstrating its understanding of interconnectedness and
responsibility. Further, we will evaluate MTN's dedication to the Sustainable Development
Goals (SDGs) and its alignment with responsible business practices.
Next, we will formulate a SMART goal for MTN, ensuring its clarity, measurability, and
achievability. Finally, we will differentiate between purpose, vision, and mission statements,
crafting a compelling vision statement for MTN and analyzing its effectiveness. Through this
multifaceted exploration, we aim to understand MTN's role in shaping a connected and
responsible future for Africa.
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