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MNG3701 ASSIGNMENT 2 SEMESTER 1 2024 (MTN CASE)
- Course
- MNG3701 (MNG3701)
- Institution
- University Of South Africa (Unisa)
MNG3701 ASSIGNMENT 2 SEMESTER 1 2024 (MTN CASE)
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By: mdebukathando • 8 months ago
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passmatetutorials@gmail.com MNG3701 ASS 2 SEM 1 20230612521185/0717513144/0680538213
DISCLAIMER: THIS IS NOT AN OFFICIAL GUIDE FROM UNISA. THE REPORT IS
NOT PREPARED NOR APPROVED BY UNISA, RATHER REPRESENTS A
POSSIBLE SOLUTION TO THE TASK CONSISTENT WITH THEORY OF MNG3701.
THIS ASSIGNMENT IS INTENDED TO ASSIST STUDENTS IN GETTING STARTED
WITH THEIR ASSIGNMENT, AND IN NO CASE THIS DOCUMENT SHOULD BE
USED FOR CHEATING. WE BELIEVE THIS WILL BE A GOOD STARTING POINT
AS IT WAS PREPARED BY OUR TEAM OF PROFESSIONAL PRIVATE TUTORS
WHO ARE EXPERTS IN THE FIELD, AND IT WAS PREPARED USING VARIOUS
SOURCES. ANY SIMILARITY WITH ANY EXISTING THEORY OR DISCUSSION BY
OTHER AUTHORS IS EXCUSED. THE AUTHORS HOWEVER DO NOT CLAIM
MONOPOLY TO KNOWLEDGE HENCE MODIFICATION OF THE ANSWERS
CONTAINED IN THIS FRAMEWORK MAY NOT BE PROHIBITED AS IT
CONTRIBUTES TO EXPANSION OF KNOWLEDGE. FOR ANY FURTHER
GUIDELINE ABOUT THE INFORMATION CONTAINED HERE AND THE MODULE
IN GENERAL, CONTACT PASSMATE TUTORIALS.
WE ASSIST WITH OTHER MODULES INCLUDING:
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WE OFFER CLASSES, ASSIGNMENT GUIDELINES, EXAMINATION
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EDITING etc.
OTHER THAN UNISA, WE ALSO ASSIST STUDENTS AT VARIOUS INSTITUTIONS
INCLUDING MANCOSA, REGENT, REGEYNESES, BOSTON, STADIO, OLG, UJ,
UP etc
For any enquiries the following numbers can be used for calling, sms, whatsapp and
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CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144 or
email passmatetutorials@gmail.com
, passmatetutorials@gmail.com MNG3701 ASS 2 SEM 1 2023
0612521185/0717513144/0680538213
Table of Contents
Introduction ................................................................................................................ 3
RBV Analysis .......................................................................................................... 3
Resources .............................................................................................................. 3
Natural resources ................................................................................................ 4
Financial resources ............................................................................................. 4
Human resources ................................................................................................ 4
Manufactured resources ..................................................................................... 4
Intellectual resources .......................................................................................... 5
VRIO analysis ..................................................................................................... 5
The four-corner analysis ......................................................................................... 5
Motivation ............................................................................................................ 6
Actions ................................................................................................................ 6
MTN`s major competitor ......................................................................................... 7
Analysis of the competitor (four corner analysis) .................................................... 7
Concept of capabilities............................................................................................ 8
MTN capabilities ..................................................................................................... 8
Platforms ............................................................................................................. 8
Skills.................................................................................................................... 9
Cost leadership strategy ......................................................................................... 9
Xiaomi cost leadership strategy in SA .................................................................. 10
Gathering and utilising a large fan base (Market growth) .................................. 10
Competitive edge .............................................................................................. 10
Business sustainability ...................................................................................... 11
Conclusion ............................................................................................................... 11
References ............................................................................................................... 12
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